ERIC Number: ED599208
Record Type: Non-Journal
Publication Date: 2019-Jul
Pages: 6
Abstractor: As Provided
ISBN: N/A
ISSN: N/A
EISSN: N/A
Planning Gamification Strategies Based on User Characteristics and DM: A Gender-Based Case Study
Toda, Armando M.; Oliveira, Wilk; Shi, Lei; Bittencourt, Ig Ibert; Isotani, Seiji; Cristea, Alexandra
International Educational Data Mining Society, Paper presented at the International Conference on Educational Data Mining (EDM) (12th, Montreal, Canada, Jul 2-5, 2019)
Gamification frameworks can aid in gamification planning for education. Most frameworks, however, do not provide ways to select, relate or recommend how to use game elements, to gamify a certain educational task. Instead, most provide a "one-size-fits-all" approach covering all learners, without considering different user characteristics, such as gender. Therefore, this work aims to adopt a data-driven approach to provide a set of game element recommendations, based on user preferences, that could be used by teachers and instructors to gamify learning activities. We analysed data from a novel survey of 733 people (male=569 and female=164), collecting information about user preferences regarding game elements. Our results suggest that the most important rules were based on four (out of nineteen) types of game elements: Objectives, Levels, Progress and Choice. From the perspective of user gender, for the female sample, the most interesting rule associated Objectives with Progress, Badges and Information (confidence=0.97), whilst the most interesting rule for the male sample associated also Objectives with Progress, Renovation and Choice (confidence=0.94). These rules and our descriptive analysis provides recommendations on how game elements can be used in educational scenarios. [For the full proceedings, see ED599096.]
Descriptors: Gender Differences, Game Based Learning, Preferences, Design, Student Characteristics, STEM Education, Computer Games, Competition, Cooperation, Social Influences, Data Use, Rewards
International Educational Data Mining Society. e-mail: admin@educationaldatamining.org; Web site: http://www.educationaldatamining.org
Publication Type: Speeches/Meeting Papers; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A