A university degree is regarded as the "gold standard" to set young people up for their future careers, but it may not be the best path for potential graduates and others. With the ever increasing debt burden faced by graduates, and a glut of graduates in the labour market, might there be another option? This report looks at the potential (and it largely remains potential) of apprenticeships as drivers of social mobility, enabling young people to gain the skills that they need for their futures, without compromising their financial burden for years to come. This report challenges the notion that graduates necessarily earn more than their colleagues who pursue vocational qualifications. While this is still the overall trend, research for this report has found that higher apprenticeships can lead to greater lifetime earnings than undergraduate degrees from some of the UK's less selective universities. This report builds on the report of the Sutton Trust's Higher Ambitions summit, held in 2014, and earlier research in 2013 for the Sutton Trust by the Boston Consulting Group, "Real Apprenticeships." These earlier reports called for a revolution in the UK's vocational skills, with a focus upon the enhanced provision of apprenticeships, in particular. This report updates these recommendations using the latest data, including research and analysis by Oliver Wyman, and examines the government's progress in this area. This report is informed by two primary sources: (1) a 2015 survey undertaken by ComRes online, representative of all young adults in the UK aged 16-18 by age, gender, and region (n = 1,017), which sought to understand how young people view apprenticeships, undertaken between May 25 and June 5; and (2) a research piece undertaken by Oliver Wyman across May-June 2015, which looked at the apprenticeship landscape in the UK, including a survey (n = 118), focused on the experiences of current apprentices and their employers. The Boston Consulting Group's Model is appended. Contains endnotes. [For "Higher Ambitions Summit. Rapporteur Report," see ED559237. For "Real Apprenticeships: Creating a Revolution in English Skills. Research by The Boston Consulting Group for the Sutton Trust," see ED559274.]