"How America Saves for College 2016," the sixth in the series, again looks at American parents with children under the age of 18 and captures data on how, and how many, parents are saving for college and other tactics they may be using to build a plan to pay for college. The survey also tracks the values parents associate with higher education, as well as their attitudes toward saving, planning, and paying for their children's college education. Sallie Mae produced "How America Saves for College 2016" with Ipsos. Ipsos conducted online interviews with 1,959 parents between May 26, 2016, and June 6, 2016. The survey sample reflected a cross-section of key demographic variables in the United States. Respondents were able to take the survey in English or Spanish. Additional information about the survey sample, weighting, and margin of error appears in the Technical notes section of this report. The survey's questions and their responses appear in the Data tables section of this report. [For the 2015 report, see ED569934.]