In many places across the country, public school students no longer automatically attend their neighborhood school. Instead, parents may decide that their child's needs are better met elsewhere, for example, at a small alternative school, an arts magnet school, a charter technology high school, or a media academy operating within a larger school. They may choose a school across town or one next door. They might even choose a virtual school, which has no building at all. A growing number of parents have such options thanks to public school choice programs run by school districts across the country. The intent of public school choice is to increase parent involvement, provide varied learning environments that may better match children's different needs, increase school integration, and encourage educators' creativity--all in the service of improved student achievement outcomes. If you've been thinking about starting a choice program in your own district, or improving the one you already have, lessons learned from districts that already have choice programs can make your job easier. These districts have already encountered and addressed the kinds of practical challenges that are inevitable in getting a choice program up and running. Now you can learn from their experiences. This publication is your invitation to learn more about BuildingChoice.org, a new Web-based toolkit brought to you by the U. S. Department of Education's Office of Innovation and Improvement. The online toolkit provides a variety of practical resources drawn from diverse districts across the country that have been identified as having promising practices related to school choice. It is online to help you easily read, learn from, share, adopt, and adapt the resources. (Contains 17 endnotes.) [This booklet was produced by the U.S. Department of Education's Office of Innovation and Improvement (OII).]