This document explores the question of how the United Kingdom can attract more people into education and training. The introduction discusses the international seminar on which the document is based. "What Triggers Participation?" offers a conceptual framework for the seminar's findings. "A Comparative Perspective" examines participation and performance in the United Kingdom, other European Union countries, and Organisation for Economic Cooperation and Development (OECD) member states. "Motivation to Learn: The Social and Community Dimension,""Attracting New Learners through Learning Programmes and Qualifications," and "Attracting New Learners in the Workplace" comment on different sources of demand for learning. Presented next are the following case studies: "The Role of Learning in the Economic Development of Latin American Women" (Celita Eccher); "Overcoming Employees' Reluctance to Take Part in Vocational Education and Training" (Wolfgang Hendrich); "Collaboration in Australian Vocational Education and Training" (Sue Kilpatrick); "The Campaign for Learning in the UK" (Bill Lucas); "Informal Learning in the UK" (Veronica McGivney); "German Cultural Institutions a: A Gateway to Learning" (Achim Puhl); and "The Experience of a UK Trade Union in Reaching Non-traditional Learners" (Tony Chandler). The conclusion details seven strategies to promote increased demand in the United Kingdom and suggests pertinent research directions. A list of the international research seminar participants, a glossary, and a World Wide Web site list are appended. (Contains 54 references.) (MN)