ERIC Number: ED456489
Record Type: Non-Journal
Publication Date: 2000-Aug
Pages: 321
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Proceedings of the Annual Meeting of the Association for Education in Journalism and Mass Communication (83rd, Phoenix, Arizona, August 9-12, 2000). Miscellaneous, Part III.
Association for Education in Journalism and Mass Communication.
The Miscellaneous, part III section of the proceedings contains the following 11 papers: "The Relationship between Health and Fitness Magazine Reading and Eating-Disordered Weight-Loss Methods among High School Girls" (Steven R. Thomsen, Michelle M. Weber, and Lora Beth Brown); "A Practical Exercise for Teaching Ethical Decision Making to Advertising Students" (David L. Martinson); "How Media Planning Professionals See Changes in the Marketplace Affecting the Teaching of the Media Planning Course" (Carla V. Lloyd, Jan S. Slater, and Brett Robbs); "Ethics for Editors: What 11 Editing Textbooks Teach" (Susan Keith); "Teaching Communication in an Effective Large Lecture Format" (Madeline M. Keaveney); "Four Gender Equity Models and Why They Matter to Mass Communications Education" (Kim Golombisky); "Integrating Public Speaking into the Advertising Curriculum" (Kim Golombisky); "Media Reliance and Science Knowledge: Do People Learn Science Information from the Media the Same Way They Learn Political Information?" (Raymond N. Ankney); "The PBS Brand versus Cable Brands: Assessing the Brand Equity of Public Television in a Multichannel Environment" (Sylvia M. Chan-Olmsted and Yungwook Kim); "Discrepancy of Gratifications of Online News Readers" (Jung-Yul Cho); and "A National Survey of Public Relations Internship Programs at Mass Communication Programs Accredited by the Accrediting Council on Education in Journalism and Mass Communication (ACEJMC)" (Janice Davis and Mary-Lou Galician). (RS)
Descriptors: Advertising, Cable Television, Communication (Thought Transfer), Decision Making, Eating Disorders, Editing, Electronic Text, Ethics, Females, Internship Programs, Mass Media, Mass Media Role, Models, National Surveys, Periodicals, Public Relations, Public Speaking, Scientific and Technical Information, Secondary Education, Sex Fairness, Teaching Methods, Textbook Content
Publication Type: Collected Works - Proceedings
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: Association for Education in Journalism and Mass Communication.
Grant or Contract Numbers: N/A