This report discusses health promotion for young people, focusing on 10 strategies for facilitating physical activity and sports for children and youth. A background section discusses the benefits of physical activity, how much physical activity and fitness young people need, how active and fit America's children and adolescents are, and how society discourages physical activity. A section on strategies for promoting participation in physical activity and sports explains that to obtain the opportunities and motivation that will enable them to increase physical activity and fitness levels, young people can benefit from: families who model and support participation in physical activity; school programs that help students develop knowledge, attitudes, behaviors, and confidence to adopt and maintain physically active lifestyles; after-school care programs that provide regular opportunities for active, physical play; youth sports and recreation programs that offer a range of developmentally appropriate activities; a community structural environment that makes it easy and safe to be active; media campaigns that increase the motivation to be physically active; and an ongoing mechanism for measuring progress in promoting youth physical activity and fitness and in providing the school and community based program that will make this possible. (Contains 44 references.) (SM)