To provide cost effective, quality training to businesses and industrial organizations in central Ohio, Columbus State Community College (CSCC) established the Business and Industry Training Division (BITD) in 1986. The Division has increased the sales of training programs and the number of credit and non-credit class sections, and in 1994, provided training programs to over 4,000 employees at almost 60 companies. Although the BITD works with small and large companies, the majority of its clients have over 100 employees. The Division owes it success to the following factors: (1) its management structure, including its existence as a separate division, the active involvement of the college president, support from academic departments, and a professional trained staff; (2) the BITD offers a wide-range of services, from standard to non-standard and credit and non-credit courses; (3) the ability to offer courses at a variety of training locations; (4) the use of personal contacts in developing markets; (5) assessment of corporate and organizational training needs; (6) individualized programs to fit company needs; (7) moderate pricing; and (8) the credibility that CSCC has in the community. Proposed organizational structure changes include a revision of the role of marketing representatives to focus completely on business development and client company contact; the creation of content specialists to focus on consultations, program design, and recruiting instructors; and the creation of new administrative positions to coordinate and execute entrepreneurial research and development. Organizational charts are included. Data on customized training efforts nationwide are appended. (KP)