The public image of Georgia State University (GSU) has been of continuing interest to the faculty and administration. In 1977, 1981, 1985, and 1990, a survey of high school counselors in the State of Georgia was conducted in order to gain further insight into the image of GSU. Responses from 331 Georgia high school counselors were analyzed. Principal findings were as follows: (1) words most frequently used to describe GSU were urban, convenient, excellent, comprehensive, cosmopolitan, and good; (2) several fields of study were found to have strong reputations among high school counselors, including business administration, counseling education, finance, teacher education, management, computer science, and public and urban affairs; (3) aspects of GSU most frequently rated excellent were academic quality, the library, admissions information, and faculty reputation--parking and financial aid availability were regarded less favorably; (4) GSU students were perceived to be scholastically above average by 38 percent of the respondents, and average by 74 percent; (5) almost all of the respondents had received previous information about GSU, frequently from the university catalog; (6) many counselors indicated an interest in receiving the general catalog and information on financial aid, housing, applications, academic programs, and honors programs; and (7) more than half of the respondents in the Atlanta metropolitan area reported that they had had prior contact with GSU. (Author/LLL)