Guidelines to help colleges and universities encourage equality and diversity within a framework of quality are presented. Recommendations are offered concerning: institutional leadership in promoting equal opportunity; effective recruitment, advancement, and support of personnel, especially of women, minorities, and disabled persons; the development and evaluation of teaching, scholarly activities, and curricular development; and diversity in student programs and campus. Ways in which leaders can promote equal opportunity include: designating the person responsible for institution-wide programs promoting equity and providing this individual access to top-level administrators. Successful efforts for recruiting previously underrepresented groups include: recruiting on the basis of departmental needs for excellence and diversity and developing job descriptions that include only job-related qualifications. The importance of constructive grievance procedures, support systems for promotion and tenure, and a fair and equitable compensation process is also addressed. Also covered are ways to promote campus life for students and effective approaches to include new scholarship on ethnic and women's studies in the college curricula. Resource offices and publications are also listed. (SW)