Faculty evaluation can and should be a means for gathering information on the productivity of a community college. The concept of productivity implies a relationship between the quantity and the quality of the results achieved by the college to the resources invested. Productivity has two dimensions: effectiveness (i.e., the extent to which community college programs achieve their objectives) and efficiency (i.e., the way in which resources are organized to carry out college programs and functions at a minimal cost). Clear indicators of organizational productivity can be derived from evaluations of individual faculty productivity. To provide such information, faculty evaluation systems must be comprehensive, examining the responsibilities of the instructor as a subject matter expert, instructional delivery effectiveness, and faculty roles in curriculum development, student advisement, and community service. Using faculty evaluation as a measure of college productivity has several uses. It can provide: (1) an index of institutional progress toward stated goals; (2) guidance in the development of a college's human resources; (3) new standards of performance; and (4) a basis for performance incentives such as salary advances, promotions, release time, and sabbaticals. As a means of measuring institutional productivity, faculty evaluation can help colleges continue to improve service to students. (LAL)