Data and case studies from research on 116 colleges and universities involved in efforts to develop programs to meet corporate needs for personnel and personnel development are reported. The sample was nominated by a national panel and is regarded as exemplary in efforts at corporate/college partnerships. Responses of presidents and profiles of institutional efforts are included. It is found that studying labor market needs and fashioning programs to fit students into the market after graduation can be important elements of successful programs. Expansion of on- and off-campus business and technical programs plus a reorganization of course requirement structure was necessary in some programs. Cooperative efforts among corporations and colleges have been increasing, but in-house corporate programs have also increased. In some college programs, credit is given for on-the-job experience as well as coursework. The biggest roadblock from an institutional point of view seems to be the usual lag in program start-up time for a new course or program, at least a year in most cases. Tooling up to offer specialty courses can be a problem for small institutions. Targeting efforts in one or two program areas can help the institution's program effectiveness. Rigorous testing and evaluation are recommended to dispel institutional concern over giving credit for corporate in-house work over which the college has little control. College/corporate sharing of resources and efforts is seen as a key to successful cooperative programs. (MSE)