This research study is presented as an indication that the hard core unemployed can be employed, and profitably so, by business and industry. Accounts are given of how 43 companies are organized to work with the hard core unemployed and coach their foremen and supervisors. Emphasis is placed on frequently encountered problems and on how the companies have overcome them. Specific guidance is given on identifying, recruiting, testing, hiring, training, motivating, and supervising members of the hard core. Experiences and attitudes of the hard core themselves are also explored; these include the effects of alternative courses of action in program planning, as well as candid impressions of the program and those who run them. The appendix contains a bibliography; key Federal programs; examples of companies attacking urban problems by means other than job training or money contributions; and films on prejudice, disadvantaged groups, and action programs. (LY)