THE PURPOSE OF THIS DOCUMENT IS TO SERVE AS A GUIDE TO DISTRIBUTIVE EDUCATION PERSONNEL AND SCHOOL ADMINISTRATORS IN DEVELOPING AND IMPLEMENTING THE PROJECT PLAN OF TRAINING HIGH SCHOOL STUDENTS FOR CAREERS IN MARKETING AND DISTRIBUTION. THE PROJECT PLAN INVOLVES A REGULARLY SCHEDULED SERIES OF INDIVIDUALLY DESIGNED LEARNING ACTIVITIES THAT GIVE STUDENTS AN OPPORTUNITY TO APPLY THEORY IN PRACTICE WHILE DEVELOPING COMPETENCIES THROUGH PROJECTS RELATED TO THE DISTRIBUTIVE OCCUPATIONAL OBJECTIVES. IT EXTENDS CLASSROOM INSTRUCTION WITH A LABORATORY ENVIRONMENT. THE AREAS DISCUSSED ARE (1) PURPOSES AND NEED FOR THE PROGRAM, (2) COMPARISON OF COOPERATIVE AND PROJECT PLANS, (3) ANTICIPATED LEARNING OUTCOMES, (4) CURRICULUMS FOR DISTRIBUTIVE EDUCATION, (5) PRINCIPLES FOR DEVELOPING A PROJECT PLAN CURRICULUM, (6) OCCUPATIONAL COMPETENCIES REQUIRED FOR DISTRIBUTIVE EMPLOYMENT, (7) PROJECT METHOD AND TECHNIQUES OF INSTRUCTION, (8) PROCEDURES FOR DEVELOPING A PROJECT PLAN PROGRAM, (9) TYPES OF ORGANIZATIONAL PLANS, (10) ADVISORY COMMITTEES, (11) PROGRAM PERSONNEL, (12) FACILITIES, AND (13) CONDITIONS FOR A QUALITY PROGRAM. FORMS TO BE USED IN DEVELOPING THE PROGRAM ARE INCLUDED--STUDENT APPLICATION, SURVEY FOR A NEW PROGRAM, SURVEY OF DISTRIBUTIVE JOB OPPORTUNITIES, AND SURVEY OF STUDENT INTEREST IN DISTRIBUTIVE EDUCATION. (MM)