Between 1959 and 1975, television replaced newspapers as the public's major source of news. To examine this trend in further detail, a national sample of 1,519 adults were asked to construct diaries of their activities during one day in the fall of 1975. These adults were also interviewed for their use of television news and newspapers. In a…

A review of research about newspaper readership and circulation suggests that the key to understanding circulation patterns is to test in unison the solid predictors of readership (home ownership, population, income, media competition, and shared circulation) along with some of the more subtle correlates (such as social activity). Although these…

IN 1963 THE NEW YORK ACADEMY OF MEDICINE, WITH THE NEW YORK CITY MUNICIPAL BROADCASTING SYSTEM, INAUGURATED AN EXPERIMENTAL PROGRAM OF WEEKLY ONE-HOUR TELEVISED CLINICAL SCIENCE SEMINARS TO EXPLORE THE ACCEPTABILITY AND EFFECTIVENESS OF OPEN-CIRCUIT TELEVISION AS AN ADDITIONAL MEDIUM OF CONTINUING MEDICAL EDUCATION IN A LARGE METROPOLITAN AREA.…

This study investigated the relative importance of the major factors associated with the habit of reading or nonreading. Some 2,731 seventh-grade students were the subjects of the study; from these, 487 were identified as either readers or nonreaders, and, from this group, 22 students were selected for additional in-depth case studies. From over…

In order to determine the variables which influence children's choice of books, 52 second-grade students from one elementary school were selected and interviewed. Twenty books, which circulated most frequently among second-grade children, were designated "high preference"; another 20, randomly selected from 634 books which were borrowed only once,…

This study was designed to consider whether, by introducing fourth grade children to books by two promotional techniques, teachers can influence: (1) the amount of personal reading done by children, (2) which books these children select for personal reading, and (3) the attitude of the children toward the books they select. In each of reading, and…

This monograph reports the results of a national study conducted to determine the names of the novels students are most commonly required to read in their high school English courses and the names of their favorite novels, and to recommend methods for teaching novels. The sample for the survey was drawn from the membership of the Conference of…

This volume contains all of the material published in American Newspaper Publishers Association (ANPA) News Research Bulletins during 1968. The 49 studies included are arranged under the following chapter titles: "Some Audience Characteristics,""Headlines and Makeup,""Content,""Some Communication Behavior,""Readership,""Readership by…

This volume is a compilation of the summaries of news-editorial research reported in the American Newspaper Publishers Association News Research Bulletins during 1967. Of the 44 studies reported in this volume, twenty were done by universities, ten by individuals, nine by research agencies, and five by other organizations. The studies are arranged…

Data for this study were gathered as part of a national survey of reading activities of adults. The study was conducted by the Response Analysis Corporation of Princeton, N.J. A national probability sample of 5,067 adults, age 16 or older, were interviewed in their homes and asked about all the printed matter they had read or looked at the…

Investigates the relationship of out-of-school activities to reading achievement. Finds a wide variation between children in amount of out-of-school reading. Concludes that reading books was the out-of-school activity that had the strongest association with reading proficiency, but that on most days most subjects did little or no book reading. (MM)

Reports that while an intervention program increased children's library use, it did not affect their attitudes toward reading or their home reading habits. (FL)

Describes a reading program for teaching study strategies in depth that integrates reading development with content area teaching. Recommends that course content teachers be responsible for reading development and that these teachers be offered instruction in teaching the strategies appropriate for study reading. (SRT)

Reports results of a study assessing reading maturity among 188 college-bound students in seven small rural schools and compares results to surveys of seventh graders and college freshmen. Describes the 15-minute reading survey completed by the students and lists 15 ways to develop reading maturity in small rural schools. (JHZ)

Describes a schoolwide reading project that involves parents in reinforcing children's application of reading skills. During Home Sustained Silent Reading (HSSR), both parents and children read without interruption for a fixed period of time to foster the enjoyment of reading. (SRT)