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ERIC Number: EJ1384068
Record Type: Journal
Publication Date: 2023-Aug
Pages: 21
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-1525-822X
EISSN: EISSN-1552-3969
The Devil Is in the Details: A Randomized Experiment Assessing the Effect of Providing Examples in a Survey Question across Countries
Aizpurua, Eva; Bottoni, Gianmaria; Fitzgerald, Rory
Field Methods, v35 n3 p198-218 Aug 2023
Despite the widespread use of examples in survey questions, very few studies have examined their impact on survey responses, and the evidence is mainly based on data collected in the United States using questionnaires in English. This study builds on previous research by examining the effects of providing examples using data from a cross-national probability-based web panel implemented in Estonia (n = 730), Great Britain (n = 685), and Slovenia (n = 529) during Round 8 of the European Social Survey (2017/18). Respondents were randomly assigned a survey question measuring confidence in social media using Facebook and Twitter as examples, or another condition in which no examples were offered. The results show that confidence in social media was significantly lower in the example condition, although the effect size was small. Confidence in social media varied across countries, and the effect of providing examples was heterogeneous across countries and education levels. The implications of these findings are discussed.
SAGE Publications. 2455 Teller Road, Thousand Oaks, CA 91320. Tel: 800-818-7243; Tel: 805-499-9774; Fax: 800-583-2665; e-mail: journals@sagepub.com; Web site: https://bibliotheek.ehb.be:2993
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Estonia; United Kingdom (Great Britain); Slovenia
Grant or Contract Numbers: N/A