This monograph is a practical manual on public relations (PR) for community and junior colleges, containing numerous suggestions and recommendations for establishing and operating an effective public relations effort while avoiding PR pitfalls. An overview of the history of public relations in academe, the rationale underlying today's PR programs…

The stated purpose of this paper is to attempt to formulate the dynamics of research as a process of exchange by discussing the authors' experience in responding to community resistance to a study of Anglo, Black, and Mexican-American parents and their elementary school children in a multi-ethnic urban community. (Author/JM)

In the past decade, local community organizations have emerged in urban centers as new participants in educational power politics, as community leaders have come to believe that education is the key to solving urban social problems and improving local communities and neighborhoods. Many school administrators, however, are reluctant to share their…

ADEQUATE EDUCATION EXPERIENCE IS IMPORTANT BECAUSE EDUCATION IS THE KEY TO SOCIAL TECHNIQUES. THEY MUST CONCENTRATE ON BARE ECONOMIC SURVIVAL AND VIEW THEIR PROBLEM AS EXTERNAL. THE POOR SHOULD BE REACHED WITH IMMEDIATE CONCRETE ACTION. THIS MAY BE CONSIDERED THE FIRST STEP IN THE FAMILY LIFE EDUCATIONAL PROCESS IN TERMS OF ENGAGING THE POOR.…

THE SCHOOL SHOULD ASSUME GREATER RESPONSIBILITY AS AN AGENCY OF SOCIETY FOR CHILD WELFARE. WHEN THE CHILD'S WELFARE IS THREATENED BY NEIGHBORHOOD CIRCUMSTANCES, THE SCHOOL SHOULD INTERVENE. THE COMMUNITY SHOULD INVEST MORE MONEY IN EXISTING SCHOOL FACILITIES TO TRANSFORM THE SCHOOLS INTO YEAR-ROUND COMMUNITY CENTERS CAPABLE OF PROVIDING A POSITIVE…

KEY PROVISIONS OF THE 1964 CIVIL RIGHTS BILL ARE EXPLAINED AND TYPICAL QUESTIONS ASKED ABOUT IT ARE ANSWERED. THE MAJOR PROVISIONS OF THE BILL ARE MEANT TO ASSURE ALL CITIZENS, REGARDLESS OF RACE, COLOR, RELIGION OR NATIONAL ORIGIN, THEIR EQUAL RIGHTS IN VOTING, PUBLIC ACCOMODATIONS, EDUCATION, FEDERALLY ASSISTED PROGRAMS, AND EMPLOYMENT. THE…

This community relations packet provides information and materials to help both new and experienced adult education directors and teachers build effective community relations for their adult education program. The content, in seven brief sections, (1) covers the goals of a community relations program, the community relations process, the benefits…

Proceedings of the 1965 convention of the Association of University Evening Colleges contain a presentation on university and community relations as observed by the evening director at Loyola University of the South, a summary of discussion on the problems and prospects of evening divisions, discussion sessions on special interests (womens…

To determine the effect of variations in institutional dimensions on administrative behavior, this study identifies the differences between problem situations confronting elementary principals of schools located in lower socioeconomic communities and those confronting principals of schools in higher socioeconomic communities. The institutional…

The part played by guidance counselors in assisting in the desegregation process has been rather obscure. In order to understand the arena in which guidance specialists have been operating, three kinds of concerns are reviewed. First of all, the background and practices that surround the desegregation notion are presented. The counselor image is…

This study examines an experimental program for teaching French, starting in grades two, three, and four, in two Canadian elementary schools. The program was established during the 1968-69 academic year. There are three major sections in the report: (1) a description of the pilot program carried out in Allenby and Bedford Park Public Schools, (2)…

Some practical suggestions for a business-like approach to community mental health, particularly transitional residences. (Editor)

With the growing recognition that public perception of education is an essential component of soliciting support, this guide is intended to help public-school principals refine their approaches to communication, marketing, public affairs, and public relations. It instructs principals on looking at public engagement, on building public support, on…

This workbook is part of a series devoted to all areas of charter-school development. Fifth in the series, this volume focuses on community relations and how school founders can handle public relations, market their school, and deal with controversy. The text is divided into three sections. Section one examines why schools should engage in public…

Seventeen guidelines spell out major considerations for thinking about, planning, and implementing a middle school. The authors offer them as the basis for school and community discussions. (Editor)