This article discusses audience responses to a children's soap opera produced and broadcast in Kenya. It examines the evaluation process in relation to qualitative audience research within Cultural Studies. It challenges an Entertainment-Education model of media as vehicles for messages and links strongly with Communication for Social Change…

This study investigates whether a curriculum supplement organized as a sequence of teacher-led literacy activities using digital content from public educational television programs can improve early literacy outcomes of low-income preschoolers. The study sample was 436 children in 80 preschool classrooms in California and New York. Preschool…

In the wake of national educational reform, the author discovered a secondary education style where all students were taught through centrally aired TV-lessons beaming from a studio in the capital city. In order to understand the motive behind the reform and its impacts on teaching, the author collected qualitative data for critical analysis.…

This study was undertaken with an aim to understand whether the effective use of the blackboard, one of the teaching aids utilized by Anadolu University's distance learning program in the e-television Open Classroom, has a positive effect on focus and concentration. Gagne's Theory of Instruction was utilized during this research. Knowledge of the…

"Happy Chinese" or kuaile hanyu is an educational melodrama produced by the Chinese TV channel CCTV in 2009. Aiming to improve foreign learners' Chinese language skills, the plot revolves around Susan, an American, staying with her former Chinese classmate's family. "Happy Chinese" proposes both language and cultural learning.…

This text deals with a problem concerning processes of the productive power of knowledge. We draw on the so-called poststructural theories challenging the classical image of thought--as hinged upon a representational logic identifying entities in a rigid sense--when formulating a problem concerning the gap between knowledge and the object of…

Vocabulary acquisition associated with watching high-quality educational television has been documented in a number of studies. One lingering question is whether adding strategically placed onscreen print to a program can enhance vocabulary acquisition beyond those effects attributable to viewing educational content alone. The present study was…

The CPB-PBS Ready To Learn initiative, funded by the U. S. Department of Education, brings engaging, high-quality media to young children who may be at risk for academic difficulties due to economic and social disadvantages. The initiative aims to deliver early mathematics and literacy resources on new and emerging digital platforms such as tablet…

When educating children, teachers need to be aware of ways to make learning engaging. For young children, with their high exposure to current technology, listening to one person all day can be boring. Children today understand technology at a faster pace than did children of previous generations, so teachers need to implement more technology…

In 1966 a group of friends gathered for a dinner party in Manhattan. As the evening was winding down, one of the guests, Lloyd N. Morrisett, a vice president at the Carnegie Corporation, turned to his host, a television executive named Joan Ganz Cooney, and asked a seemingly innocuous question: Can television educate young children? Unknown to…

Distance education, which began as correspondence courses in the nineteenth century and grew into educational television during the twentieth century, evolved into learning on the Web by the mid-1990s. Accompanying the rise in online learning has been a similar rise in organizations and publications dedicated to serving the needs of online…

A pressing concern in the education of deaf children is their lack of academic success as measured by literacy rates. Most deaf children finish high school reading below a fourth-grade level. Educational television programs have successfully fostered preschool hearing children's emergent literacy skills. As for preschool deaf children, however,…

Educators are well aware that in order to positively impact children's learning, media and technology must be integrated into the teaching and learning activities of instructional environments. In order to be a powerful catalyst for learning, media and technology resources must complement the learning goals, the instructional practices, and the…

Among several uses, educational use of television is a prominent one. The public broadcasters of many countries routinely provide locally-relevant and useful educational television programs. In other side, there has been phenomenal growth in Internet use worldwide. The researchers are of the view that Internet has challenged the supremacy of…

In this paper, I examine the provenance of distance education or "teledidactics" in Australia. I take as my case studies the New South Wales Correspondence School and the School of the Air and suggest that their emergence was underpinned by a desire on the part of educational and broadcasting bureaucrats to increase the equity of school…