This proceedings presents the discussions, business meetings, lectures, and speeches delivered at the 104th Annual Meeting of The National Association of State Universities and Land-Grant Colleges, including the organization's financial statements for December 31, 1990 and 1989. In addition, the proceedings lists the past elected heads of the…

Characteristics that might help predict student prominence within a medical school class were studied. The prominent student is one who is highly visible and extensively involved in key relationships with other students. This prominence is expected to provide the student with greater access to information and resources held by classmates. A total…

This study tests the hypothesis that previous ratings of programs in psychology reflect both an experimental psychology and general institutional halo bias. It was found that applied programs in counseling psychology do receive ratings that differ from overall ratings of psychology in general. Programs ranked as strong, good, and adequate are…

Prestige-suggestion, the effect that the prestige or reputation of a source has on a receiver, is the subject of this paper. Three research studies which have been done recently by researchers in reading are reported. These studies asked the following questions: If consumers evaluate products by means of reading store advertisements, will they be…

This paper summarizes a May 1972, study of the relationship between teaching and research in seventeen University of Washington departments. The study sought correlations among the following: (1) Research reputation, measured by departments' ratings in the most recent American Council on Education's rating of Graduate Programs. (2) Departmental…

The growth in cynicism about universities is discussed. None of society's institutions depends more than universities on the public belief that their purposes are more public-spirited and less self-interested. (MLW)

The factors that played a major role in the rapid improvement of academic departments at eight major research universities are explored. Five improvement strategies are identified: departmental hiring practices, funding, leadership, strategic planning, and overall institutional reputation. (Author/MLW)

Four things to keep in mind when involved in institutional marketing are identified: make sure the reality of the institution matches the image promoted; keep institutional image simple; tailor external relations program to meet the needs of a diverse constituency; and be persistent and consistent. (MLW)

Rosemarie Tong, CASE's Professor of the Year, notes that ethical issues arise in everyday life. She wants to make philosophy available to those whose lives are focused on practical activity. Her most popular class is a survey course in women's studies. (MLW)

The best way to protect individuals and institutions from libel suits is to verify the truth of what is printed. An institutional editor's guide to do's, don'ts, and definitions is presented. An editor is as responsible for a libelous letter as the author is. (MLW)

Concludes that, in some instances, there is a wide difference between the reputation of a graduate school and the productivity of its faculty and students. (FL)

Evidence is presented both for and against the proposition that innovation is punished by surveys that rank academic quality. Systematic work is needed to show how innovation, experimentation, and lack of orthodoxy in research and teaching affect Ph.D. programs' ratings in academic quality rankings. (Author/MLW)

This monograph argues that university status should be conferred on colleges only when they have reached a specified level of achievement within their various academic programs, and that when changes are made in an institution's administrative structure and academic organization, something other than institutional aspirations should serve as the…

The plan adopted in this study has been: (1) to make a correlation between the ranking of the various States in each of the items compared; and (2) to compare the various States with each other directly with a reference to the mean of the entire United States in those items. The Pearson coefficient of correlation points out the approximate degree…

Community colleges are suffering unnecessarily from an inferiority complex, but are in fact a vast, growing force in higher education. These colleges need an institutional consciousness-raising and to assert their educational and social strength. (MSE)