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Vandenberg, Peter – 1993
"Frame alignment"--the conscious process of creating correspondence between one's own "frame" (ways of making meaning out circumstances) and someone else's--is a necessary condition for participation in organized social movements. Frame alignment processes may offer a generative and useful alternative to the reductive…
Descriptors: Audience Awareness, Higher Education, Persuasive Discourse, Writing (Composition)
Colorado State Dept. of Education, Denver. School Effectiveness Unit. – 1993
This booklet offers guidelines for theater directors, activities directors, club sponsors, and school administrators to ensure the production of "bias-sensitive" performances that avoid presentation of bias based on gender, race, ethnicity, national origin, age, disability, or sexual orientation. The booklet: (1) discusses the issue of…
Descriptors: Audience Awareness, Bias, Elementary Secondary Education, Production Techniques
Ward, Annalee R. – 1988
Contemporary rhetorician Richard M. Weaver believes that values are inseparable from rhetoric. For him, to be a rhetorician is to direct toward good or evil and to be a rhetorical critic is to determine whether that direction is the "right one" and/or judge whether the rhetorician "is a master of his art." To determine if the…
Descriptors: Audience Awareness, Ethics, Language, Models

Broadhead, Glenn J.; Wright, Richard R. – Journal of Advanced Composition, 1986
Argues that problem-solving assignments whose only purpose is to train students to report technical details ignore much of the real-world context of a problem. Presents an approach to give students a broader sense of problem solving. (MS)
Descriptors: Audience Awareness, Heuristics, Higher Education, Problem Solving
Schindler, Kirsten – 2001
In teaching writing, the "audience" became and still is fundamental, leading to the question of how students can learn to adapt their text to the assumed readership and at the same time, learn to write for their addressees. A study focused on how writers cope with the writing process, asking several questions about the concept of…
Descriptors: Audience Awareness, Collaborative Writing, Higher Education, Writing Instruction
Berger, Allen – 1999
This paper focuses on using the media to reach the public and, through the public, politicians regarding literacy issues. The paper gives some tips gleaned from recent convention symposia about attracting the audience, such as involving students, teachers, or both in interviewing authors, announcing community calendars about literacy events,…
Descriptors: Audience Awareness, Elementary Secondary Education, Literacy, Mass Media
Kelley, Laura C. – Teaching Theatre, 2003
Describes incorporating a community outreach program. Notes that it is a smart and reliable strategy that theatre artists - onstage and backstage alike - can use to engage their audiences and build stronger ties to the community in which they work that go beyond just filling seats. (SG)
Descriptors: Audience Awareness, Community Involvement, Outreach Programs, Secondary Education

Van de Water, Manon – Youth Theatre Journal, 2003
Defines ideology and representation as manifested in the field of theatre for youth. Discusses these theoretical constructs as they relate to practice in the field. Concludes that the field of theatre for young audiences is under-theorized. Hopes that the symposium has made participants more aware of the role of ideology, representation, and…
Descriptors: Audience Awareness, Higher Education, Ideology, Theater Arts
Wilken, Lori – Quill and Scroll, 2003
Notes that one of the hardest parts of writing for beginning reporters is the lead. Contends that news stories need to have a clear focus that is reflected in the lead. Provides steps to help student writers with leads. (PM)
Descriptors: Audience Awareness, Journalism Education, Scholastic Journalism, Secondary Education

Grusin, Elinor Kelley; Edmondson, Aimee – Newspaper Research Journal, 2003
Notes that the youth market is one of the most important in helping to stop newspapers' declining circulation. Explains that some newspapers have taken youth content online because Web sites can be customized based on individual interests of specific age groups. Examines a sample of Web sites for teens and preteens sponsored by daily newspapers.…
Descriptors: Adolescents, Audience Awareness, Internet, Journalism

Hopkins, D. J. – Theatre Topics, 2003
Explains that "counter-text" describes the results of a period of independent dramaturgical research and development and the contribution this makes to a theatrical production. Contends that the counter-text presents an alternative site of authority in performance. Describes the uses of research on a production of Iizuka's…
Descriptors: Audience Awareness, Creativity, Critical Reading, Drama

Lorenz, Carol – Youth Theatre Journal, 2002
Provides a brief account of some of the philosophical, social, educational, and artistic factors that initially shaped theatre for young audiences (TYA). Examines how the rhetoric of theatre for the young has both reflected the changing nature of childhood as well as helped shape ideas of what childhood is. (PM)
Descriptors: Audience Awareness, Children, Drama, Educational Objectives

Ewald, Helen Rothschild – Journal of Advanced Composition, 1991
Explores what advanced student writers could be told about audience based on current principles of reading theory. Discusses reasons why teachers may not want to introduce students to these reading-based concepts of audience. (RS)
Descriptors: Audience Awareness, Higher Education, Reading, Reading Writing Relationship

Crismore, Avon; Farnsworth, Rodney – Rhetoric Review, 1989
Examines the "ethos" (the perceived trustworthiness of authors by readers) gained for Charles Darwin by means of the interpersonal metadiscourse he used in two chapters of the "Origin of Species." Concludes that Darwin used metadiscourse to create an "ethos" for his readers that informs, impresses, and wins them over…
Descriptors: Audience Awareness, Discourse Analysis, Persuasive Discourse, Rhetorical Criticism

Heller, Dana A. – College Composition and Communication, 1989
Suggests alternatives to marginal comments on students' papers as a way to encourage them to think more about the revision process. Recommends that teachers make no marks on the student's paper (only on a separate sheet), and ask leading questions in conference to guide the student to a focus. (RAE)
Descriptors: Audience Awareness, Higher Education, Teaching Methods, Writing Evaluation