The work of the Bureau of extension of the University of North Carolina is presented here as typical of what can be done in making widely serviceable, the resources of an institution of higher learning. The university of North Carolina chartered in 1789 is one of the oldest of the State universities. Its genesis and development have been along…

Implications of a gradual change in the "pecking order" within higher education in the course of the 1970s are discussed. This change cuts across the traditional university/nonuniversity distinctions, and illustrates the growing vulnerability of certain types and disciplines of university education. Focus is on graduate employability. (MSE)

A pilot study of undergraduate institutions that tests the value of the reputational rating approach, which uses subjective questionnaires, is described. It is suggested that there is no substantial evidence that quantification of subjective opinions is inferior to quantification of objective indicators when national assessments are conducted.…

A Higher Education Research Institute pilot study of the reputations of undergraduate departments is discussed. The intent of the study was to quantify the subjective judgments of undergraduate departmental quality and to investigate the association of ratings on different criteria and for different types of institutions. (MLW)

The importance of an effective, comprehensive marketing effort by higher education institutions is discussed in light of anticipated enrollment declines. A new professionalism in market research and techniques is called for and it is suggested that an effective marketing effort will provide primary and secondary benefits that can serve as guides…

The creative writing program at Syracuse University (New York) has been controversial since a 1995 incident in which a faculty member was charged with sexual harassment and drunkenness. A female faculty member has also been accused of inappropriate behavior. Faculty are divided over the issues, and some accuse the university of ignoring problems…

For the first time, the American Bar Association has published a law school guide that includes statistics on the percentage of students passing the bar examination on the first try. For schools with low passage rates, the figures are embarrassing; for those with high rates, the guide is a publicity windfall. (MSE)

The following five common myths about college education are examined: (1) that institutional reputation reflects educational quality; (2) that traditional teaching methods are proven effective; (3) that good teachers are good researchers; (4) that faculty influence students only in class; and (5) that student academic and nonacademic experiences…

The trend toward an increasing proportion of research and doctoral institutions in higher education is examined, based on an analysis of changes in Carnegie classifications since 1976. Results suggest that the graduate/research model and the prestige associated with doctorate-level education are strongly attractive, despite pressures to…

Research suggests that students make their college choice based on their perceptions of the institution's image. Smart, aggressive, well-administered institutions see their image as their most significant asset and manage it carefully by prioritizing audiences, conducting market research, establishing clear goals, planning, and implementing the…

Analysis of six reputational rankings of English departments since 1925 indicates most of the highest-ranking departments have been in private universities. There has been great stability in the highest-ranked departments during this period, with few entering or leaving the group. (Author/MSE)

A national survey of 75 directors of doctoral programs in higher education found that program missions are greatly affected by their reputation, governance, and organizational structure. High-reputation programs are distinctive in a variety of ways. Less prestigious programs may be able to capitalize best on local and regional missions.…

A study investigated the validity of eight indicators (acceptance rate, mean entrance test score, matriculants' class standing, faculty/student ratio, faculty background, instructional budget, retention, graduation rate) for assessing quality in higher education institutions. Indicators were more predictive of retention, graduation, and reputation…

Examines discrepancy between public college faculty's role and expectations of the public and funding agencies, explores contributing circumstances, and looks at two attempts to address increased demand for better undergraduate teaching without weakening institutions' research reputations. The first approach, development of ethical principles of…

Examined relations between characterological versus behavioral self-blaming attributions for victimization and maladjustment in middle school students. Found that self-perceived victimization was associated with characterological self-blame, loneliness, anxiety, and low self-worth. Peer-perceived victimization was related to peer acceptance and…