Three interrelated processes; storage, retrieval, and judgment, are distinguished in an attempt to describe stereotype formation. The results of four experiments are described. These experiments were designed to answer some of the questions about what information is learned, how it is stored, how it is retrieved, and, once retrieved, how it is…

This research is concerned with the stereotypes of gifted children held by average ability students and by teachers. The results of this study show that gifted boys are viewed positively by their age-mates, whereas gifted girls are quite disliked. Attitudes were elicited from educators familiar with gifted students, and from educators with no…

Images that nations have of each other become barriers to effective intercultural communication if they are overgeneralized, oversimplified, or unfairly exaggerated. The communication difficulties between Japan and the United States, for example, exemplify how images negatively influence the political and economic relations between two countries.…

Many factors affect the way in which others view the parents of a child who has committed suicide. A study of adult responses to newspaper accounts of a child's death revealed the parents were viewed more negatively when the child's death was due to suicide than when the child's death was a result of illness. In addition, the presence of…

Data from interviews with 1,966 potential voters in Summit County, Ohio, in 1972 were analyzed to determine the relationship between political disaffection and reliance on television or newspapers for campaign news. The question that assessed media reliance was "How much do you count on (television/newspapers) to help you make up your mind…

Results are reported of a study to determine whether sexism is an outgrowth of racism, using the variables of social class, general conservatism, and economic traditionalism. The sample consisted of 522 students (47% female, 53% male) in small liberal arts college. Participants were administered questionnaires by trained interviewers and data were…

The paper analyzes the failure of the ecology/environmental movement to develop into a social movement and to generate a mass following. The movement has had difficulty not only in organizing collective behavior but also in maintaining the necessary momentum to change into a full-fledged social movement. Obvious reasons are that ecologists…

The effect of gender on retirement attitudes among college faculty and other university professionals were studied, and variables that might affect attitudes toward retirement were investigated. A 35-item questionnaire was mailed to all faculty and nonteaching professionals at a university center, a four-year college, and a community college of…

The Thematic Apperception Test (TAT) was noticed to consist primarily of pictures portraying characters in low-keyed, gloomy situations lacking in vibrance and physical activity. An alternative thematic apperception test was constructed by selecting pictures from the Family of Man photo essay collection. Pictures were selected to provide more…

As a means of exploring public attitudes toward political institutions, the research analyzes theories explaining public trust and confidence in the president and the congress. Hypotheses examined include that there exists a connection between discontent with authorities and institutions, that certain groups in society (the young and…

In an effort to determine whether or not children's books on the American Indian were perpetuating false myths, stereotypes, and negative attitudes, 49 children's books (all the books from the Acomita Day School and a random selection from the Albuquerque Public library and the Learning Materials Center at the University of New Mexico) were read…

Children living in the deprived environment of Appalachia were studied to determine if they showed a limited verbal response to stimuli in their environment, and if their emotional characteristics differed from those of advantaged children. An earlier study (1957) of American Indian children living on a reservation provided the stimulus for this…

The Southern Regional Council interviewed students in four widely diverse Southern communities, in July of 1970, about their experiences in desegregated schools. The survey objective was to find answers to such urgent questions posed by integration as: whether the students were just a bitter vocal minority, or whether they represented a new wave…

This pamphlet explores the relationship among prejudice, mental health, and family life. Prejudice is learned behavior, initially within the family unit which sets the framework for good or bad mental health as well as for the development of positive or negative attitudes. The family also determines the degree and kind of mental health of each…

This report describes an experiment in which elementary school children with negative self-concepts as measured by the Bolea Pictorial Self-Concept Scale and teacher ratings were exposed to a behavioral procedure designed to raise their self-concepts. Subjects were 30 children, grades K-4, who were randomly divided into experimental and control…