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Emmett, Brian – EBU Review, 1972
Descriptors: Literature Reviews, Media Research, Television, Television Viewing
Peer reviewed Peer reviewed
Surlin, Stuart H. – Journal of Broadcasting, 1972
Descriptors: Audiences, Black Community, Media Research, Programing (Broadcast)
Peer reviewed Peer reviewed
Kalkofen, Hermann – Educational Media International, 1972
Descriptors: Educational Research, Instructional Films, Media Research, Teaching Methods
Peer reviewed Peer reviewed
McPherson, J. J. – Educational Media International, 1971
Descriptors: Audiovisual Aids, Media Research, Microteaching, Simulation
Rubinstein, Eli A. – Educational Broadcasting Review, 1971
The author maintains that research dealing with the impact on children of violence on television is too often a substitute for action. (AK)
Descriptors: Children, Media Research, Social Behavior, Television Viewing
Hayman, John L., Jr. – Educational Television, 1971
How to improve the design of research on the effectiveness of media." (Editor)
Descriptors: Educational Television, Media Research, Systems Approach, Television Research
Hadwiger' Ken – Broadcasting Broadcasting, 1970
This study was designed to investigate four common voice qualities in a manner that allowed comparison between an audio-visual medium and an audio-only medium." (Author)
Descriptors: Media Research, Retention (Psychology), Retention Studies, Speech Skills
Peer reviewed Peer reviewed
Burgoon, Judee K.; And Others – Journalism Quarterly, 1983
Finds 12 to 15 reader interest clusters across newspaper markets. (FL)
Descriptors: Audiences, Media Research, Newspapers, Reading Interests
Peer reviewed Peer reviewed
Egbon, Mike – Journalism Quarterly, 1983
Reviews the history of WNTV, the oldest television broadcasting establishment in tropical Africa, concentrating on the environmental circumstances peculiar to developing nations. (FL)
Descriptors: Developing Nations, Environmental Influences, Media Research, Telecommunications
Evensen, Richard H. – Education of the Visually Handicapped, 1981
The National Library Service for the Blind and Physically Handicapped (NLS) has undertaken an extensive evaluation of the cassette-braille concept to determine braille reader acceptance of the concept, in addition to possible technical refinements and cost reductions. Approximately 80 braille readers from four cities were selected as volunteer…
Descriptors: Blindness, Braille, Educational Technology, Electromechanical Aids
Peer reviewed Peer reviewed
Whitney, D. Charles; Becker, Lee B. – Journalism Quarterly, 1982
Newspaper editors in two Ohio communities cooperated in a counterbalanced design field experiment to test whether proportions of news items in seven content areas transmitted by wire services served to cue editors as to proportions that should be selected from each category. (FL)
Descriptors: Administrators, Information Sources, Media Research, News Reporting
Peer reviewed Peer reviewed
Lehnert, Eileen; Perpich, Mary J. – Journalism Quarterly, 1982
Concludes that supermarket tabloid readers are not one homogeneous group with one set of needs and wants from newspapers. (FL)
Descriptors: Attitude Measures, Attitudes, Audiences, Classification
Peer reviewed Peer reviewed
Moriarty, Sandra Ernst – Journalism Quarterly, 1982
Reviews advertising typography in general interest, special interest, and trade magazines and concludes that special interest magazine ads are making the most effort to be fashionable, but also have the greatest chance of having functional problems. (FL)
Descriptors: Advertising, Content Analysis, Layout (Publications), Media Research
Peer reviewed Peer reviewed
Fedler, Fred; And Others – Journalism Quarterly, 1982
Reports that changing the cutlines of 22 controversial photographs significantly affected the response of readers for only four of the pictures. (FL)
Descriptors: Attitudes, Audiences, Media Research, Newspapers
Peer reviewed Peer reviewed
Stamm, Keith R.; Weis, Robert J. – Journalism Quarterly, 1982
Finds that the "settling loop" characterized by home buying affects newspaper subscription rates. (FL)
Descriptors: Financial Policy, Media Research, Newspapers, Publishing Industry
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