Advocates the use of storytelling in adult literacy classes. Includes a list of titles successfully used. (SR)

A young adult librarian offers tips on book talks which exclude the use of props, costumes, or acting. Using a book's plot point to highlight one portion of a novel to convince teenagers to go to the library, check out, and read the book is explained. A model talk of "Jurassic Park" is included. (EAM)

Describes approximately 60 fiction and about 10 non-fiction young adult literature books and other print media about sports. Notes the importance of sports in American society. (SG)

The purpose of this paper is to present a developmental model of reading that encompasses changes across the lifespan. The author contends that until we adopt this lifelong perspective, we continue to run the risk of turning out undeveloped, unmotivated, and uncritical readers unable to fulfill their responsibilities within a democratic society.…

Lists 42 ways of motivating students to read. (RB)

Survey concludes that with a continuing growth in the number of stock holders, interest in business news and market quotations will increase. (RB)

Concludes that newspaper audience interest in reading a syndicated column on anthropology is high. (RB)

TO INVESTIGATE THE EFFECTIVENESS OF METHODS OF ELICITING CHILDREN'S RESPONSES TO HUMOR IN LITERATURE AND TO DETERMINE HOW THESE RESPONSES ARE AFFECTED BY SEX, SOCIOECONOMIC LEVEL, INTELLIGENCE, AND READING ABILITY, 365 FIFTH GRADERS WERE ASKED TO READ EXCERPTS CONTAINING ELEMENTS OF FIVE TYPES OF HUMOR. UNSTRUCTURED QUESTIONNAIRES REQUIRING…

A SCHEME FOR CATEGORIZING THE STRUCTURE OF CHILDREN'S STORIES IS OUTLINED BY THE AUTHOR. THE SCHEME, PARTLY DERIVED FROM THE WORK OF VLADIMIR PROPP, IS DESIGNED TO PROVIDE TESTABLE STATEMENTS ABOUT THE BOOKS AND STORIES CHILDREN PREFER. THE AUTHOR SUGGESTS THAT THERE ARE COMMON DENOMINATORS WITHIN STORIES, SEQUENCES OF ACTION OR REACTION, THAT, NO…

The development of an instrument to assess the reading interests of individual children is described. The instrument devised consists of 36 illustrations judged to involved 12 themes. It was assumed that a student's selection of certain preferred illustrations would be an expression of his identification with the major thematic content of the…

The study reported in this paper was designed to determine how consumers perceive the newspaper and how they use it; specifically, how well read is newspaper advertising and how do readers of a small daily newspaper feel about advertising content. A team of trained, paid interviewers collected data in two waves, one week apart, from a random…

Educators and researchers interested in comprehension need to begin considering interest, and eventually all of affect, as a legitimate aspect of measurement. (Author)