This paper presents a preliminary analysis of survey research data concerning the characteristics of magazine editors and magazine operations. The specific areas addressed are: the professional and personal characteristics of magazine editors; the extent to which editors become involved in and control the full scope of magazine editorial…

Marshall McLuhan's thesis that the "media is the message" can be criticized from two perspectives: that communication can be divided into content and media, and that media is the element that most affects human consciousness. The weight of numerous illustrations are to the contrary. Furthermore, the assertion is so broad that there is no…

Learning through the use of symbols presupposes the ability to think visually, including the perception, structuring, processing, and transformation of visual images. Since children process high volumes of visual messages, especially via television, schools should restructure curricula to include objectives in visual literacy, specifically the…

A limited overview of some media related factors, this document should be helpful to the learning center manager who lacks extensive experience with media. It discusses important theoretical factors associated with media selection and summarizes research concerning the use of color and of motion in learning. Descriptive information concerning…

Lists some of the jargon adapted to journalism and media research from the social sciences and behavioral science research. (RB)

A report of a research project on the presentor's image and effectiveness. (Author)

A discussion of three factors which could make a difference in learning from television: the technology involved, the content transmitted, and the symbolic codes into which the messages are coded. (Author/HB)

Media research in the future is seen as focusing on the educational potentialities of the distinguishing qualities that cut across media in interaction with personal, social, and cultural qualities. Media research will also become better oriented toward understanding and generating theoretical constructs. (Author/STS)

Analysis of the relationship of ten characteristics to item readership revealed that page number and length of story were major determinants. (KS)

Shows that two competing daily newspapers mirror each other in the inaccuracies perceived by persons mentioned in local news stories. (KS)

Defines the "critical" approach to communications study. Assesses leading recent works in critical and institutional theory, emphasizing books available in English. Claims that scholars in mass communications must periodically address the questions raised in these publications to keep abreast and take full advantage of the critical…

Assesses the status of the movie theater business during the past seven years, which has seen major changes in production, distribution, types of theaters, seating capacity, and the general media landscape. (NKA)

Examines the current state of empirical research on religious television, discusses some of the implicit difficulties in exploring this phenomenon and its viewership, and suggests avenues for future research. (MS)

Analyzes the interviewing methods of reporter Fallaci and finds that she asks tough questions from a subjective perspective. (FL)