Oxford and Cambridge receive much criticism over the social selectivity of their intake, to which both institutions have responded by admitting more applicants from non-traditional backgrounds. While university-led outreach strategies appear to have made a difference in diversifying their student body, little is known about the role of student-led…

The Prospective Students Survey is one of the Graduate Management Admission Council's (GMAC) keystone research programs. The global graduate management education (GME) community has relied on data from this survey to gain insights about candidates' decision-making processes when considering and applying to graduate business schools since 2009. The…

The Prospective Students Survey is one of the Graduate Management Admission Council's (GMAC) keystone research programs. The global graduate management education (GME) community has relied on data from this survey to gain insights about candidates' decision-making processes when considering and applying to graduate business schools since 2009. The…

Experts underscore many advantages of higher education as a vehicle for economic mobility, yet it continually fails to be genuinely accessible through its flaws in equity and affordability. Gaining access to higher education often begins with filing a national financial aid form known as the Free Application for Federal Student Aid, or FAFSA, used…

According to the National College Attainment Network (NCAN, 2023), each year, thousands of high school graduates leave billions of dollars in federal student aid unclaimed because they do not complete the Free Application for Federal Student Aid (FAFSA). To holistically investigate this phenomenon, this dissertation accomplished three goals. The…

This study investigates the perceived benefits to academics who assess HEA Fellowship applications in one institution. Results show that the assessors experience similar benefits from engaging with the continuing professional development (CPD) scheme as those reported by applicants. The data also indicate that the scheme nurtures a…

Each month, the Graduate Management Admission Council (GMAC) surveys a random sample of individuals who three months prior registered on mba.com--the GMAC™ website for prospective graduate business students. Their survey responses provide an inside look into the decision-making process of people currently considering applying to a graduate…

The purpose of this research is to reveal and compare the language proficiency profiles of Purdue's Chinese and Indian graduate applicants in various disciplines to take a step towards the development of Language Proficiency Literacy (LPL) of graduate admissions decision makers. The study argues that before being able to offer LPL development…

As the number of international students attending U.S. higher education institutions has declined 2 consecutive years (Saul, 2018), several institutions are exploring ways to increase international student interest. In Texas, the sociopolitical climate has become increasingly anti-immigrant (Watkins, 2017), leading many international students to…

In the highly dynamic, competitive and uncertain environment of tertiary education, universities nowadays have to intensify marketing communication to address potential applicants. This study seeks to explore the advertising scheduling of university advertisements in selected media, to analyse the differences in the advertising strategies of…

This study analyzes the length and readability of admissions and financial aid application instructions at a random sample of 341 four-year higher education institutions in the United States. Linguistic analyses indicate that financial aid application instructions are longer and more difficult to read than are admissions materials at the same…

The research within this paper compares the positioning of students and corporate branding features on higher education institution websites within the higher education systems of Denmark, England, Germany, Ireland, Spain and Poland. The selection of countries reflects among other things different governance regimes. The paper first outlines the…

Do nudge interventions that have generated positive impacts at a local level maintain efficacy when scaled state or nationwide? What specific mechanisms explain the positive impacts of promising smaller-scale nudges? We investigate, through two randomized controlled trials, the impact of a national and state-level campaign to encourage students to…

Over the past 20 years, elite colleges in the US have seen dramatic increases in applications. We provide context for part of this trend using detailed data on Harvard University that was unsealed as part of the SFFA v. Harvard lawsuit. We show that Harvard encourages applications from many students who effectively have no chance of being…

The study was devoted to assessing the quality of applicants' admission to universities based on the results of the Unified State Exam ("USE") in Russia. The problem area of the study included the issues of students' integration in the learning environment. The power of integration has a rigid projection on the student's successes in the…