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Birkhead, Douglas – Critical Studies in Mass Communication, 1989
Argues that morality is a form of reality construction requiring a socially negotiated sensibility. Notes that this view is harmonious with the essential interpretive task of journalism. Stresses the importance of moral imagination as an aspect of moral reasoning, and claims that ethical action depends on an ethics of vision, a "seeing"…
Descriptors: Communication Research, Decision Making, Ethics, Journalism

Jones, Anne Hudson – Journal of Applied Communication Research, 1988
Argues that the study of literature can help address the value dimensions of health communication. Maintains that literature provides a rich emotional context for characters' actions and interactions, which helps to direct readers' attention to the value dimensions of the situation at hand. (SR)
Descriptors: Communication Research, Ethics, Literature, Moral Values

Putnam, Linda L.; Folger, Joseph P. – Communication Research, 1988
Reviews some of the research on communication, conflict, dispute resolution, and theories of conflict. (SR)
Descriptors: Communication Research, Conflict, Conflict Resolution, Higher Education

Tutzauer, Frank; Roloff, Michael E. – Communication Research, 1988
Tests three different models (information exchange, heuristic trial and error, and coercion avoidance) for achieving integrative outcomes in buyer-seller bargaining. Finds that communication processes both predict and mediate the influence of aspirations on integrative outcomes. (SR)
Descriptors: Communication Research, Conflict, Conflict Resolution, Higher Education

Papa, Michael J.; Pood, Elliott A. – Communication Research, 1988
Investigates the relationship between coorientational accuracy and differentiation time and two dimensions of conflict (interaction satisfaction and assertiveness of influence strategies). Suggests that entering a conflict with high coorientational accuracy leads to less differentiation and fewer assertive strategies during the confrontation and…
Descriptors: Communication Research, Conflict, Conflict Resolution, Higher Education

Benoit, Pamela J. – Argumentation and Advocacy, 1988
Articulates a case for triangulation as a research strategy to aid in the development of theoretical claims and the integration of theory. Demonstrates the potential and actual uses of these types of triangulation for argumentation by examining research in everyday argument and argument fields. (MS)
Descriptors: Communication Research, Data Analysis, Persuasive Discourse, Research Methodology
The Empirical Study of the Persuasive Effects of Evidence: The Status after Fifty Years of Research.

Reinard, John C. – Human Communication Research, 1988
Reviews the development of research on the persuasive effects of evidence, focusing on research dealing with the impact of evidence on persuasive communication. Concludes that evidence makes a difference in persuasive argument, and that the difference is affected by evidence type, along with relevant source, message, and receiver elements (191…
Descriptors: Audience Analysis, Bias, Communication Research, Credibility

Hunter, John E. – Human Communication Research, 1988
Replies to an article in "Human Communication Research" (v14, n4), "Item Desirability Effects in Compliance-Gaining Research: Seven Studies Documenting Artifacts" by Brant R. Burleson, Steven R. Wilson, Michael S. Waltman, Elizabeth M. Goering, Teresa K. Ely, and Bryan B. Whaley. (MS)
Descriptors: Communication Research, Correlation, Personality Assessment, Research Methodology

Phelan, John M. – Critical Studies in Mass Communication, 1988
Points out some of the mutually illuminating relationships that offer an astringent challenge to communication/community research. Argues that community mass media campaigns can be very successful when they are part of an integrated program that uses local celebrities, live meetings, and easily measured finite goals. (RAE)
Descriptors: Communication Research, Community Study, Foreign Countries, Mass Media Effects

Allen, Mike; Kellermann, Kathy – Argumentation and Advocacy, 1988
Explores the worth of high impact/low probability arguments as "real world" policy arguments. Evaluates four National Debate Tournament (NDT) final round disadvantages by students using the subjective probability model. Finds that although NDT disadvantages were perceived to be a technically sound form of argumentation, they were not…
Descriptors: Communication Research, Debate, Higher Education, Persuasive Discourse

Metts, Sandra; Cupach, William R. – Communication Monographs, 1989
Investigates use of remedial strategies for coping with embarrassment, examining (1) the relative frequency of types of strategies used by embarrassed persons and others to manage embarrassing predicaments; and (2) the extent to which strategies vary as a function of the type of situation causing the embarrassment. (SR)
Descriptors: Communication Research, Context Effect, Higher Education, Interpersonal Communication

Cegala, Donald J. – Western Journal of Speech Communication, 1989
Investigates several linguistic components (verbal immediacy, uncertainty, pronoun use, and article use) as indicators of interaction involvement. Finds that highly involved communicators use more immediate language, speak with greater certainty, and use more relational pronoun references than their less involved counterparts. (MM)
Descriptors: Communication Research, Higher Education, Interaction, Interpersonal Communication

Campbell, Kathleen – Central States Speech Journal, 1989
Examines the 1982 film "The Year of Living Dangerously" to illustrate how an explicit argument may be implicitly enacted in a rhetorical artifact through a rhetor's rhetorical choices. (MM)
Descriptors: Communication Research, Discourse Analysis, Films, Persuasive Discourse

Scudder, Joseph N.; Rettig, Lance S. – Public Relations Review, 1989
Compares the communication strategies of small communities having successful industry recruitment programs with small communities having unsuccessful recruitment programs. Finds that the existence of a marketing program positively relates to recruitment success, and that direct mail with brochures and personal contact were the most common…
Descriptors: Communication Research, Community Development, Industry, Marketing

Allen, Mike; And Others – Communication Education, 1989
Analyzes manuscripts that have studied the treatment of communication apprehension. Concludes that all forms of treatment (cognitive modification, systematic desensitization, and skills training) were effective in reducing public speaking anxiety and that the type of self-report scale did not affect the observed effect size. (MS)
Descriptors: Communication Apprehension, Communication Research, Intervention, Meta Analysis