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Avery, Christopher; Castleman, Benjamin L.; Hurwitz, Michael; Long, Bridget T.; Page, Lindsay C. – National Bureau of Economic Research, 2020
We investigate the efficacy of text messaging campaigns to remind students about and support them with key steps in the college search, application, selection and transition process. First, in collaboration with the College Board and uAspire, both national non-profit organizations, we implemented text-message based outreach and advising to…
Descriptors: Computer Mediated Communication, Enrollment, College Applicants, Information Dissemination