The College Board sought to reduce barriers in the college application process by minimizing information aggregation costs, encouraging a broad application portfolio, and providing an impetus to start the search process. Some students were offered additional encouragements, such as text message reminders or college application fee waivers. In a…

We investigate the efficacy of text messaging campaigns to remind students about and support them with key steps in the college search, application, selection and transition process. First, in collaboration with the College Board and uAspire, both national non-profit organizations, we implemented text-message based outreach and advising to…

Low-income students, even those with strong academic credentials, are unlikely to attend a highly selective college. With a field experiment, we test an intervention to increase enrollment of low-income students at the highly selective University of Michigan. We contact students (as well as their parents and principals) with an encouragement to…

The U.S. Department of Education tested a set of promising, low-cost advising strategies, called "Find the Fit," designed to help low-income and "first generation" students enrolled in the Department's Upward Bound program choose more selective colleges and stay in until they complete a degree. About 200 Upward Bound projects…