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Atchity, Kenneth; Wong, Chi-Li – 1997
Pointing out that what sells a story idea for film or television is not writing the script but preparing the "treatment"--the brief pitch of a story to a producer or agent--this book furnishes dozens of examples of treatments from actual productions. The book makes the distinction between scripts designed for feature films, episodic…
Descriptors: Audience Awareness, Films, Marketing, Professional Development