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Orr, Susan; Blythman, Margo – Writing Center Journal, 2002
Examines how art and design students' approaches to writing are potentially enriched by their creative approach to design. Suggests ways in which the art and design training could be exploited and used as a resource to produce strategies that work with all students. Concludes the key is to ask students about their creative preferences and build on…
Descriptors: Audience Awareness, Creativity, Design, Higher Education
Gerson, Sharon J.; Gerson, Steven M. – 2000
This book guides students through the entire writing process--prewriting, writing, and rewriting--developing an easy-to-use, step-by-step technique for writing the types of documents they will encounter on the job. It engages students in the writing process and encourages hands-on application as well as discussions about ethics, audience…
Descriptors: Audience Awareness, Business Correspondence, Case Studies, Computer Mediated Communication