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Direct linkHill, Paul; Rader, Heidi B.; Hino, Jeff – Journal of Extension, 2012
For Extension's unbiased, research-based content to be found by people searching the Internet, it needs to be organized in a way conducive to the ranking criteria of a search engine. With proper web design and search engine optimization techniques, Extension's content can be found, recognized, and properly indexed by search engines and…
Descriptors: Extension Education, Internet, Information Seeking, Web Sites
