This article describes a focus group study exploring university students' perspectives of sexual violence prevention campaigns with the goal of developing a social marketing campaign that would resonate with university students. Seventy-one students at one university in Aotearoa/New Zealand provided feedback in 15 focus groups. Findings of an…

Sexual assault on college campuses is persistently underreported; therefore, Clery Act sexual assault statistics are not strong indicators of incidence. Instead, they may indicate whether students feel comfortable reporting on a particular campus. The purpose of this study was to examine the impact of the Office on Violence Against Women Campus…