Transferring to a prestigious university offers the possibility of opening doors to more opportunities and may attract transfer students, yet less is known about transfer students' experiences with prestigious institutions. In our qualitative study at a highly selective institution with transfer students who identified as low income, from a…

Purpose: This study empirically investigates the influence of students' brand attitudes and perceptions of brand fit on their study intention vis-à-vis international brand alliances and individual brands after alliance. Design/methodology/approach: Structural equation modelling (SEM) was used in data analysis, and a questionnaire was administered…

Low socioeconomic urban students do not attend universities at a rate proportional to other populations. This perpetuates a cycle of recurrence and diminished potential benefits associated with degree attainment. The commonly ascribed Theory of Student Choice (Hossler, Braxton & Coopersmith, 1989) does not apply to this population. The purpose…

This article examines the relationship between community colleges and universities in Canada and the United States based on increased involvement of community colleges in offering baccalaureate programs. The article employs a theoretical framework borrowed from the study of jurisdictional conflict between professions. After considering the types…