This paper reports the further testing of a research instrument to examine the expectations and self-perceptions of employability of business students at post-graduate level, building on previously reported research with undergraduates [Rothwell, A., Herbert, I., & Rothwell, F. (2008). "Self perceived employability: Construction and initial…

In the light of the forthcoming policy shift to full-cost fees for English undergraduates, this study examines the impact of fee changes on how students weigh up their university choices. Conjoint analysis is used to examine the importance that students attach to various attributes of a university. It also explores differences across subsections…

This qualitative study focused on the experiences of eight male first-generation college students attending Kenmont College (pseudonym), a highly selective, residential liberal arts college located in the Midwestern United States. While first-generation college students have been studied in various contexts, very little is known about what…

Growing concern among academics, policymakers and educators to address credit abuse among college students prompts a need for greater understanding of the determinants of these negative behaviors. The present study investigates the impact of individuals' money attitudes on both negative and positive credit behaviors within a single empirical model…

In today's economic environment, it is crucial to create a strong, consistent brand image within a graduate business program. This study examines the perceptions that students at Southeastern Louisiana University hold about its MBA program and the MBA programs of its main competitors. A focus group was conducted to identify competitors and factors…

The purpose of the study was to determine (a) if high school enrollment demand, governmental funding capacity, or institutional prestige were predictors of the use of tuition discounts, (b) if increases in tuition discounts stimulated institutional spending capacity, and (c) if tuition discounts trends were notably different if examined from a…

In this paper, we report on a study of 1510 undergraduates from five national universities in Taiwan, and we show that compared to "non-prestigious" universities, a larger proportion of students at prestigious universities come from middle and high socioeconomic classes and a smaller proportion experience financial insecurity. These…

Fonseca and Bird (2007) ask an intriguing question that relates to university branch campuses: "What happened to all the people who thought online learning would drive traditional education out of the market? Just when "click" is supposed to be replacing "brick," branch campuses are proliferating around the country."…

This dissertation investigated the concepts of literacy held by Thai teachers of university-level Foundation English courses, the connection between concepts of literacy and EFL literacy instruction, teachers' literacy-teaching practices, and the challenges these teachers faced in teaching EFL literacy. The relationship between the concepts of…

This hermeneutic phenomenological study describes the lived experiences of high-achieving, low-income undergraduates and their transition into a college environment historically reserved for wealthy students. The results of this study indicate that these students are flourishing in full need-based financial aid programs as a result of their own…

Purpose: The purpose of this paper is to examine how a graduate institute at National Chiayi University (NCYU), by using a model that integrates analytic hierarchy process, cluster analysis and correspondence analysis, can develop effective marketing strategies. Design/methodology/approach: This is primarily a quantitative study aimed at…

This joint hearing follows a hearing focused on a report issued by the Subcommittee on International Organizations, Human Rights, and Oversight entitled, "The Decline in America's Reputation, Why?" based on a series of some 10 hearings. The report documented the dramatic decline in international approval for American leadership from historic…

This paper examines college selection cues and criteria differences among three important segments of students. These segments were traditional undergraduate students, adult continuing education students and graduate students. There were significant differences among the a-priori defined segments.

This article assesses the level of moral reasoning ability (MRA) of undergraduate marketing students and compares the results with the MRA of students in a range of other business disciplines. The aim was to determine if marketing attracts individuals who have a greater predisposition to unethical behaviors given that marketing is often reported…

The purpose of this qualitative study is to analyze how advertising affects search and college choice among the plethora of college choice influencers. The results of the research indicate that parents, older siblings, friends, career aspirations, personal funds, scholarships, institutional reputation, location, sports, high school counselors, and…