Entrepreneurial activities have been vital to economic growth as a feasible career option for many university graduates. Nonetheless, it has been recognised that the lowest intentions to undertake entrepreneurial activity are among female graduates. While entrepreneurship is claimed to be a reflection of creative activity from which individuals…

This study is positioned at the crossroads of pedagogical action learning and action research, as it addresses the challenges in designing and implementing action-learning approaches in the Middle East. In particular, it focuses on the United Arab Emirates (UAE) and draws from a reflective analysis of a university-industry 'business challenge'…