This paper describes an innovative and replicable approach to teaching qualitative research through archived oral histories. Undergraduates with no research experience were able to pursue individual research questions and prepare a public conference presentation within one semester. In so doing, this approach overcame the barrier of a shortened…

This study outlines the use of a community-based learning (CBL) applied to a Retailing Management course conducted in a 16-week semester in a private institution in the East Coast. The study addresses the case method of teaching and its potential weaknesses, and discusses experiential learning for a real-world application. It further addresses CBL…

A laboratory experiment is described in which a simple characterization of a historical lime mortar is made by the determination of its approximate composition by a gravimetric method. Fourier transform infrared (FTIR) spectroscopy and X-ray diffraction (XRD) are also used for the qualitative characterization of the lime mortar components. These…

Students in communication, and particularly in advertising, are encouraged to value creativity. However, even in programs that value creativity, it can be difficult to encourage creativity in the process of research that guides communication efforts. The project described in this paper--"Street Crossing"--is used in upper-division and…

This article discusses transformation of passive knowledge receptivity into experiences of deep learning in a lecture-based music theory course at the second-year undergraduate level through implementation of collaborative projects that evoke natural critical learning environments. It presents an example of such a project, addresses key features…

Undergraduate research experience offers students a host of benefits including: (a) improving interpersonal and technical skills; (b) fostering independent learning and analytical abilities; and (c) creating close personal connections with faculty members. However, Rodrick and Dickmeyer (2002) suggest that, "although communication educators…

This paper shares my experiences with the scholarship of teaching and learning (SoTL) framework in my university science methods course. Incorporating SoTL not only enabled me to inquire into my own teaching as a scholarly activity but also engaged my students in critical reflections. I used the principles and characteristics of SoTL to design…

Suggests a method for translating graduate education in qualitative methods into undergraduate teaching. Focuses on intensive interviewing and its benefits for both graduate students and for undergraduate teaching as a means of bringing the subject into the real world. Discusses planning the interview assignment, developing interview questions,…

Quantitative outcomes from the Attitudes toward Science Inventory, as well as interview results, indicate that nonscience college majors have high anxiety levels in combination with low levels of motivation when confronted with science material. Further, these attitudes toward science change with exposure to introductory, science instruction with…