In 1989, Hagerstown Junior College created this master strategic plan for 1989-1994, which revised the college's mission and established long-range goals and institutional strategic objectives. The revised mission statement focuses on empowering students through transfer education, occupational programs, developmental services, personal…

IN A CONFERENCE OF 107 PRESIDENTS AND OTHER ADMINISTRATORS FROM 42 JUNIOR COLLEGES IN THE SOUTHEASTERN STATES, ATTENTION WAS GIVEN TO (1) THE OVERALL ORGANIZATIONAL STRUCTURE OF THE JUNIOR COLLEGE, (2) THE PURPOSES, OPERATION, AND ADMINISTRATION OF STUDENT PERSONNEL SERVICES, (3) INSTITUTIONAL RESEARCH, (4) MANAGEMENT, WITH EMPHASIS ON FINANCES,…

Details the establishment of the $750,000 James N. and Helon Y. Allison Endowment Fund and the Allison Chair of Journalism at Midland College in Texas, the first endowed chair in a community college. (AEA)

Proposes an approach to "marketing" the community college and thus increasing its support, enrollments, and financial backing. (DC)

Nontraditional students are identified as evening students, older adults, part-time students, blue-collar workers, the handicapped, etc. Two reasons to attract nontraditional students are money and mission. The challenge is to develop the unreached and not-yet-served students. (MLW)

This report presents Westchester Community College's Strategic Plan for 1997-2002. Included are the following: a list of the Strategic Planning Committee members; an executive summary; an overview of the planning process; an institutional profile; a demographic and economic outlook for 1998-2008; and a summary of the focus-goals and objectives in…

Highlights some of the critical issues facing today's community colleges, such as staff recruiting, funding, meeting student needs, and preparing the workforce. Examines the role of the growing number of women administrators in handling these issues directly, and suggests that women in leadership roles will enhance the resolution to the problems.…

Intended as a guide to help California Community College administrators plan for and manage enrollment growth, this document provides information on preparing enrollment growth plans, recruiting and marketing, and developing financial resources. Following a preface, background information is provided on enrollment growth management (EGM), defining…

These four issues of the fourth volume of "Trustee Quarterly" present 24 articles dealing with community college finance, administration, and mission. Specific topics covered from the first issue through the fourth include: (1) the president-board relationship; (2) marketing the community college; (3) community college finance in the 1980's; (4)…

The ten issues comprising the fourth volume of the Junior College Research Review are presented in this document. Topics discussed include: students, curriculum, activism, trustees, faculty evaluation and recruitment, financial support, community relations, and academic probation. The first three volumes of this publication are included in JC 720…

If colleges are to avoid becoming mere self-perpetuating bureaucracies, administrators should dispel the notion that retrenchment in times of fiscal constraint must necessarily compromise institutional mission. Indeed, institutional mission is anchored in the rationale for a college's existence in the first place. Mission statements articulate…

This essay reviews the current status of private independent junior colleges in the United States. Several studies and innovative programs are cited. Because private junior colleges face shrinking enrollments and diminished funding for instruction, services, and activities, they must now stress cost-effectiveness and practical financial management…

In 1981, a statewide survey of South Carolina's 16 technical college (TEC) service areas was conducted to pinpoint technical training programs with high and low visibility in order to improve recruitment, retention, and public awareness; to determine how the colleges can best communicate the career options offered; to assess citizen awareness of…

This report summarizes the marketing plan developed for the Scottsdale Community College Airpark Campus. In order to eradicate this campus' dependence on the main campus for leadership and funds, the author describes three strategic goals designed to make the Airpark campus self-sufficient within 3 years. The first goal involves the recruitment of…

In an effort to increase enrollment and move from a limited-mission institution emphasizing career-oriented programs to a comprehensive urban community college, Hudson County Community College (HCCC), in New Jersey, implemented a mission renewal process in 1993. The process included a review of mission statements from other comprehensive community…