Higher education in the United States is a complex and multilayered system where open-access community colleges coexist with highly selective, 4-year institutions to which only a handful of students each year gain access. Each institution plays a unique role in this marketplace, and students across the spectrum engage with the system at…

A study testing many hypotheses from recent literature on college tuition determination is reported. The persistence of hypothesized relationships through several decades of varying environmental conditions and institutional circumstances serves as a basis for recommendations regarding the control of tuition increases in U.S. colleges and…

A computer-based simulation model for anticipating the need for college facilities and generating and assessing alternative plans is illustrated with the campus plan for a new community college. (MSE)

An overview is provided of the future impacts on the the postsecondary educational delivery system triggered by projected changes in demographics, technology, the economy, and lifestyles. To help institutions prepare for and adapt to future changes, the paper presents the following projections: (1) postsecondary education will be evaluated more…

A description is provided of a study undertaken by Glendale Community College (GCC-Arizona) to determine what marketing and information dissemination activities could be undertaken by the college information office to increase enrollments among target markets. Chapter 1 provides an introduction to GCC and its college information office, looking at…

Examines the nature and characteristics of the phenomenon of retrenchment in universities and systems since the late 1970s. Five categories of financial reduction are identified, giving special attention to the situation of financial reduction coupled with increased demand and to approaches characterized by restructuring. Discusses consequences…

In Spain, social change and crisis, and the need for higher education reform, have been particularly intensive. However, it was not until the recent University Reform Act that a framework for reorganization based on the principles of the public university was established. (MSE)

There is no right way to forecast college enrollments; in many instances, it will be prudent to use both qualitative and quantitative methods. Methods chosen must be relevant to questions addressed, policies and decisions at stake, and time and talent required. While it is tempting to start quickly, enrollment forecasting is an area in which…

Postsecondary education is in an entrepreneurial phase to address inadequate revenues, policy changes, and pressure to become market oriented. This new orientation has implications for college administration, including changes in budgeting, need for administrator training, and necessity of increased attention to student needs. However, the…

Recent and projected advances in and commercial applications of lasers and laser technology were examined in order to assist vocational planners in responding to skill needs that will be created by lasers in the next few years. Until recently, most laser applications were in research and development settings; however, in the last several years…

Summarizes the University of Wisconsin System's systemwide multi-year enrollment management program authorizing enrollment targets in three phases covering the periods 1987-90, 1991-94, and 1995-2000. Reviews what other states are doing in statewide enrollment management, and outlines the demand and supply variables taken into consideration for…

Trends in postsecondary business education in Poland are examined, drawing on results of recent surveys. Topics addressed include the design and evaluation of programs at different levels, influences of Western programs and pedagogy, demand for business education, and implications for further development of the system. (MSE)

Potential effects of wider adoption of graduate-level business administration degree programs in central and eastern European universities are considered, including better employment prospects for graduates, increased productivity, impact on income distribution and educational attainment patterns, and creation of an internationally mobile…

Graduate education is entering an era of market segmentation, varying student demand, and changing requirements from employers, meaning graduate students will assess graduate opportunities differently and institutions will assess programs differently. The traditional view of graduate study as preparation for a research or teaching career and…

This report synthesizes experiences in a number of countries (United Kingdom, Netherlands, Germany, Australia, Japan) on the market economy in higher education. Considered are market forces, various financial structures (institutional budgets, student funding, research infrastructure, other income, staffing), and implications for the future. (MSE)