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Parkhurst, Bill – Change, 1979
The issue of readability vs academic standards in college textbooks is addressed. Problems in balancing both needs and other problems involving textbooks and the publishing industry, including textbook resales and routine revisions of texts, are discussed. (JMD)
Descriptors: Academic Standards, Higher Education, Programed Instructional Materials, Publishing Industry
Tyson-Bernstein, Harriet – American Educator: The Professional Journal of the American Federation of Teachers, 1988
Presents a fictionalized account illustrating the process by which willful states, misguided experts, cunning marketeers, and overworked teachers and administrators produce textbooks that are ill-written, confusing, misleading, and boring. (BJV)
Descriptors: Educational Policy, Instructional Effectiveness, Instructional Material Evaluation, Material Development