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Direct linkScanlon, Paul J. – Field Methods, 2019
Web, or online, probing has the potential to supplement existing questionnaire design processes by providing structured cognitive data on a wider sample than typical qualitative-only question evaluation methods can achieve. One of the practical impediments to the further integration of web probing is the concern of survey managers about how the…
Descriptors: Online Surveys, Questionnaires, Response Style (Tests), Test Items
