Examines the characteristics of school television programs used in British primary schools in light of attainment targets for the National Curriculum. Describes four case studies that investigated what made the programs a useful teaching and learning aid and how they influenced students' reactions and facilitated their learning from the programs.…

Instructional, or educational, television can be an effective instructional tool if lesson plans are developed that promote interactive viewing and involve the students in a variety of integrated learning activities. Teaching methods will influence the decision to use educational television as well as the ways in which television programming is…

This paper questions both what was being tested in prior instructional media research on the educational value of film and television and the value of some of those findings. An alternative way of conceptualizing the communication process that occurs when students view an instructional film or television program is proposed, which places viewers…

This report describes a formative evaluation and presents an overview of the background and design of an instructional television series, "On the Level," designed to encourage teenagers' personal and social development. The series includes 12 15-minute video programs, 12 audio programs, and a student workbook. The design issues discussed…

An evaluation was conducted of the Atlanta Public Schools Sunclasses program, which was designed to reinforce basic reading and mathematics skills of retained or administratively placed students in grades 1-4, through 10 instructional television programs aired during a 6-week period in the summer of 1984. Supplementary activities implemented to…

Designed to promote the use of microcomputers in reading instruction, this paper attempts to dispell apprehensions that the errors made when adapting television to the classroom may occur again with microcomputers. Examples of the failure of television to teach reading in the 1960s and 1970s are presented, and it is pointed out that television, a…

In 1972, a study was undertaken to test the reactions of media-inexperienced children in the Jamaican highlands to their first exposure to video-cassette-delivered episodes of "Sesame Street." Children were randomly selected from three different age groups: three to five-year-olds, six to eight-year-olds, and nine to eleven-year-olds.…

In 1970, three studies were conducted for the Children's Television Workshop in the ghetto areas of Bedford Stuyvesant and East Harlem in New York City and Washington, D.C. The Bedford Stuyvesant study was designed to establish a reliable reading on the penetration of Sesame Street in low income areas and to determine whether or not the program…

The capability of the very young child to learn selected reading skills and the effectiveness of the television medium to present such skills were investigated. Television as the facilitator of such an instructional program was viewed as appropriate because of its ability to reach so many children, especially the disadvantaged. Ninety children who…

Whether additional cues in visualized materials add to their instructional value is a question answered differently by various educational theorists. In the eight studies reviewed, experiments were designed to answer this question and other questions related to it. In three media studies using the same four treatments (oral presentation without…

Based on the author's experiences in executive positions in both the British Broadcasting Corporation (BBC) and Independent Television (ITV), this survey offers his personal views on the purpose, achievement and shortcomings of the television industry. The history of the BBC and its commercial counterpart, ITV, is chronicled. After examining the…

To assess public response to five science programs shown on National Educational Television, questionnaires were sent to selected high school and university science teachers, and two programs were shown in private screenings to sample groups of adults and students. Responses to the questionnaires showed that a large majority of those answering had…

To counteract negative effects of television watching on children, ways to help students become critical viewers are suggested and recommendations for the use of television as a stimulus for reading are made. Success depends upon teacher inservice education and knowledge of advances in video technology. (DC)

Reviews research on the effects of television viewing, particularly educational programing, on preschool children. Describes a study conducted in Athens, Greece, of television's impact on language development in kindergarten children; and of the impact of mother's educational level on child's language ability and television-viewing habits. Details…

Reviews research on educational television (ETV), focusing on teacher and student attitudes; impact on children and teachers and in-service education in media; and utilization. Also reviews a few studies on the impact and utilization of educational radio broadcasts. Draws broad conclusions about the use, design, and learning process of ETV. (PEN)