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American Newspaper Publishers Association, Washington, DC. – 1973
This booklet presents the results of a national survey sponsored by the American Newspaper Publishers Association News Research Center concerning the news and editorial content and readership of the daily newspaper. Since one of the goals of the study was a reliable estimate of the frequency of newspaper reading, interviewing was conducted in two…
Descriptors: Bulletins, Content Analysis, Editorials, Journalism
Gentry, Richard H. – 1987
In January 1983, the American public read or saw hard-hitting allegations of leftist bias by the National Council of Churches (NCC) in the largest circulation magazine, "Reader's Digest," and on the top-rated television program, "60 Minutes." A study examined the extent to which the media set the agenda for debate on this…
Descriptors: Bias, Churches, Editorials, Journalism
Roper Organization, Inc., New York, NY. – 1975
The relative credibility of media is measured and compared over a 16-year period by the Roper Organization for the Television Information Office. Sources of information and trends in viewing habits and hours of viewing are described; the relative desirability of media as viewed by various population groups is reported. Changes in opinion as to…
Descriptors: Attitude Change, Broadcast Industry, Commercial Television, Elections