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Robertson, Thomas S.; Rossiter, John R. – Journal of Communication, 1977
Descriptors: Children, Males, Responses, Television Commercials

Bailey, George – Journalism Quarterly, 1976
Descriptors: Content Analysis, Higher Education, News Reporting, Television
Jensema, Carl – 1997
This report discusses the outcomes of a federally funded project that investigated the characteristics of the captions on captioned television programs. A sample of 183 captioned programs stratified by program type was selected and recorded. In addition, 22 captioned music videos were analyzed. Both roll-up and pop-on captions were analyzed. In…
Descriptors: Captions, Hearing Impairments, Program Content, Readability
Gladstone-Sovell, Tracey; Wilkerson, William R. – 2002
This paper is an initial examination of prime time television's response to the events of September 11, 2001. Based on a review of the 2001-2002 television season's prime time programs, the study identifies 15 programs (out of 65 that ran the entire season) that incorporated September 11th elements. Themes of these programs are discussed as are…
Descriptors: Broadcast Television, Mass Media Role, Programming (Broadcast), Television Research
Schlater, Robert – J Broadcasting, 1969
Descriptors: Production Techniques, Relevance (Information Retrieval), Television Research, Visual Stimuli
Trout, Ruth B. – American School Board Journal, 1971
Descriptors: Language Instruction, Preschool Children, Telecourses, Television Research

Calvert, Sandra L.; And Others – Child Development, 1982
Investigates the relationship between the moment-to-moment occurrence of selected visual and auditory formal features of a prosocial cartoon and two aspects of information processing (visual attention and comprehension). Subjects, 128 White kindergarten and third- to fourth-grade children, were equally distributed by sex and age and viewed the…
Descriptors: Attention, Children, Comprehension, Recall (Psychology)

Rubin, Alan M. – Journalism Quarterly, 1981
Suggests that those who hold the greatest affinity with the television news program, "60 Minutes," watch the program to be entertained while seeking information. (FL)
Descriptors: Audiences, Journalism, Motivation, News Media

Hill, David B.; Dyer, James A. – Journalism Quarterly, 1981
Reports that 30 percent of those individuals watching a news broadcast were viewing it on nonlocal stations provided by cable television. (FL)
Descriptors: Audiences, Cable Television, News Media, Television Research

Lehr, Fran – Reading Teacher, 1981
Discusses ERIC documents that deal with the negative influences television viewing exerts on reading achievement. (FL)
Descriptors: Influences, Reading Achievement, Reading Instruction, Television Research
Hoffer, Thomas W.; Nelson, Richard Alan – Southern Speech Communication Journal, 1980
Defines documentary-drama or docudrama, which combines elements of drama with the television documentary. Outlines the antecedents of docudrama, traces its revival in recent years, and provides a quantitative description of its evolution. (JMF)
Descriptors: Content Analysis, Documentaries, Drama, Programing (Broadcast)

Krull, Robert; Husson, William – Journal of Broadcasting, 1980
Discusses a study to determine if anticipatory reactions contribute significantly to children's television-viewing behavior. Four form complexity variables (set, shot, verbal interaction, and modal complexity) and two visual/verbal interaction variables (congruence and independence) are studied using groups of children 4 to 5 years old and 7 1/2…
Descriptors: Childrens Television, Responses, Tables (Data), Television Research

Lull, James; Mulac, Anthony – Journalism Quarterly, 1978
Concludes that a single television counter advertisement concerning a brand of aspirin did not cause viewers to lessen appreciably their attitude favorability toward the brand. (GT)
Descriptors: Attitude Change, Attitudes, Persuasive Discourse, Television Commercials

Davidson, Emily S.; And Others – Child Development, 1979
Thirty-six five- to six-year-old girls viewed one of three television network cartoons, either high or low stereptyped or neutral. They were then tested for sex-role stereotyping on a 24-item measure, each item showing a male and a female and asking a question about them. (JMB)
Descriptors: Cartoons, Kindergarten Children, Sex Stereotypes, Television Research

Litman, Barry R. – Journalism Quarterly, 1979
Regression analysis shows that ratings for television movies can be explained both in terms of variables that accounted for the films' success in the theatrical marketplace and in terms of the pattern of scheduling by the networks. (GT)
Descriptors: Films, Predictor Variables, Programing (Broadcast), Success