Research into brain physiology and dream psychology have helped to illuminate the biological purposes and processes of dreaming. Physical and functional characteristics shared by dreaming and television include the perception of visual and auditory images, operation in a binary mode, and the encoding of visual information. Research is needed in…

Discusses the nature of motion media (i.e., film and television) and describes a theoretical model of communication, the Iconic Phenomena Communication Model. Topics discussed include types of imagery; symbolic representations; motion media and the mind; and semiotics in the study of film and television. (four references) (LRW)

Developing visual communication media technologies, such as computerized television, three-dimensional video, digital video interactive (DVI), and high-definition television hinder rather than enhance viewers' perceptual processes, understanding, and aesthetic appreciation of visual messages. Visual communication media researchers should reach out…

In this theoretical working paper, an attempt is made to pull together the two areas of cognitive information processing and emotional arousal, in order to provide a fuller framework for examining media effects. The development of a cognitive-behavioral index is proposed as a research tool resulting from this merger of areas, as are a number of…

Contrasts between children's visualization and understanding of a filmed story and of a story in print are drawn in the introduction of this symposium paper. Discussion then briefly focuses on variables related to studying effects of story pictures on viewers, such as the story-line, audience characteristics, and the coordination of story modality…

Two hundred college students participated in a comparison of film and videotape television content. After viewing a three-minute dance segment on either film or videotape, students in the experimental groups completed a set of 15 bipolar adjective scales relating to organizational and aesthetic components and made judgments of the technical…

A study was conducted to discover whether (1) use of each of the print and broadcast media could be correlated with subjects' knowledge level, and (2) whether controlling for dogmatism would increase the proportion of media users, with higher levels of knowledge among those less dogmatic, and decrease the proportion among the more dogmatic.…

Explores the role of memory in mediating mass communication effects. Examines (1) the nature of memory, (2) issues in retention and recall of media messages, (3) methods of promoting retention and recall of media messages, and (4) implications of memory processes for mass media effects. (PD)

The Health, Science, and the Environment section of these proceedings contains the following seven papers: "Columbus, Mars, and the Changing Images and Ideologies of Exploration: A Critical Examination" (Lin Bin and August T. Horvath); "Prime Time TV Portrayals of Sex, 'Safe Sex' and AIDS: A Longitudinal Analysis" (Dennis T.…

To determine the influence of media on learning, a study explored students' preferences, perceived difficulty, and learning in relation to a variety of activities. A randomly selected panel of 611 students, grades three through ten, was drawn from the nine schools (six elementary, two junior high, and one senior high) that make up an entire public…