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Storkerson, Peter – Visible Language, 2010
The following paper assesses the roles played by semiotics in graphic design and in graphic design education, which both reflects and shapes practice. It identifies a series of factors; graphic design education methods and culture; semiotic theories themselves and their application to graphic design; the two wings of Peircian semiotics and…
Descriptors: Semiotics, Role, Graphic Arts, Design
Bourelle, Tiffany – Journal of Technical Writing and Communication, 2012
Service-learning projects and traditional internships both prepare the student of technical communication for the workforce in many ways. What is lacking in the scholarship is a discussion of how to successfully link these two ideas. To help teachers implement courses that bridge the gap between service-learning projects and internships, I discuss…
Descriptors: Learning Theories, Assignments, Technical Writing, Socialization

Kumpf, Eric P. – Technical Communication Quarterly, 2000
Considers how visual metadiscourse provides design criteria for authors when considering the needs and expectations of readers. Notes the author's discussions of textual metadiscourse in technical writing classes since 1995. Notes an improvement in the cohesion and considerateness of student writing after rethinking their role as writers and the…
Descriptors: Audience Awareness, Design, Higher Education, Reader Text Relationship
Gerson, Sharon J.; Gerson, Steven M. – 2000
This book guides students through the entire writing process--prewriting, writing, and rewriting--developing an easy-to-use, step-by-step technique for writing the types of documents they will encounter on the job. It engages students in the writing process and encourages hands-on application as well as discussions about ethics, audience…
Descriptors: Audience Awareness, Business Correspondence, Case Studies, Computer Mediated Communication