Educators must prepare today's youth not only for jobs requiring a four-year college experience, but also for careers that demand more than a high school diploma but something other than a traditional university degree. This is why technical schools can be a viable option for training students with skills needed for a particular type of employment, such as automotive technology. According to the U.S. Bureau of Labor Statistics' (BLS) "Occupational Outlook Handbook, 2010-2011 Edition," the automotive industry will need 35,000 new technicians nationally through 2018, and some estimates put this number as high as 50,000 a year. As graduating high school students deal with labor market challenges, including international outsourcing and high unemployment rates, counselors should help students expand their career search to consider new option beyond two- and four-year colleges. Counselors can provide resources and information to students that outline promising career paths as an automotive, diesel, collision repair, marine or motorcycle technician. By helping students consider all of their options after high school, including a technical career, counselors could open the door to new opportunities.