The purpose of this article is to demonstrate how a large comprehensive family and consumer sciences unit has incorporated sustainability into its curriculum and research agenda. It summarizes how each area within the department (Interior Design, Apparel Design and Merchandising, Consumer Affairs, Family Studies, Nutrition, Dietetics, and Food…

This article deals with a subject that is extremely important to the success of future graduates of any college or University--specifically Critical Thinking and Decision Making. Our article explains the research results and observations of critical thinking research conducted at two different colleges in the fall semester of 2011. The research…

Increasingly, students come to the university with a consumer mentality, which gives students a sense that they are entitled to negotiate their student positions within the university and the classroom. This article, using Directed Self-Placement as a sort of case study, considers the role student-centered assessments and pedagogies play in…

This dissertation examines consumer behavior in different markets. Six different types of Utah snow skiers, namely, half day, local, multiday, college and K-12 students, and season ticket holders, are analyzed in the first paper to determine their demand response to changes in prices, income, weather, transportation costs, and particular days. A…

The ineffectiveness of business ethics education has received attention from the popular press and the Association to Advance Collegiate Schools of Business after repeated ethics scandals. One possibility is that teaching ethics is different from other content areas because ethics is best learned when the student does not know it is being taught.…

Principle of duality and numerical calculation of income and substitution effects under Hicksian Compensation are often left out of intermediate microeconomics courses because they require a rigorous calculus based analysis. But these topics are critically important for understanding consumer behavior. In this paper we use excel solver--a…

As evidence of the growing ecological crisis mounts, it is imperative that sociologists speak to this social problem and incorporate a sociological perspective on environmental issues into the curriculum. Central to understanding how social issues relate to environmental problems is an examination of the ties between consumption and its ecological…

In investigating the place of consumption in education it is necessary to question both critical theory's language of manipulation and neo-liberalism's language of rational action as ways of explaining the significance of consumption in people's lives and where it has assumed a central status in the contemporary social order. This paper argues…

By focusing on relevant areas of concern to the young consumer and by using a variety of teaching techniques to implement these topics, the consumer education course will fulfill a most vital need in our secondary schools. (Author)

Describes and contrasts nonlinear and linear pricing in consumer choice theory. Discusses the types of nonlinear pricing: block-declining tariff, two-part tariff, three-part tariff, and quality discounts or premia. States that understanding nonlinear pricing enhances student comprehension of consumer choice theory. Suggests teaching the concept in…

Business educators have an opportunity to help students develop skills and acquire knowledge necessary to become rational consumers. Involving students is more effective than using lectures--it encourages the practice of rational decision making. (JOW)

Acknowledging that consumers need to look for certain information on store coupons, this lesson plan uses the overhead projector for teaching elementary school students how to systematically read and use coupons. The lesson emphasizes informed consumerism and provides a practical opportunity for students to apply the skills of vocabulary…

This article offers a new perspective on the teaching of unit pricing in consumer economics classes by identifying ways to teach the costs as well as the benefits of unit pricing and realistic guidelines for suggesting situations in which it is most appropriate. Alternatives to unit pricing will also be explored. (CT)

There is little doubt at Minnetonka High School that the integrated personal law and consumer problems course is effective. The areas studied promote variety, concentration on vital matters, and student interest in the business department as a source of general education. (Author)