This study focused on the perception of the students on entrepreneurship education. Entrepreneurship education is considered an effective tool for influencing students' learning orientation and expression. This study examined the effects of entrepreneurship education and learning on the entrepreneurial implementation intentions of students at the…

Purpose: Higher education institutions are undergoing a change in their teaching-learning practices, with the core goal of giving students the necessary skills and competencies to succeed in a complex and uncertain society. This study aims to evaluate the effectiveness of business simulation as a pedagogical strategy for teaching 21st-century…

Purpose: The purpose of the research is to test empirically whether the variables of personal attitudes towards entrepreneurship and perceived control mediate the relationship between entrepreneurship education and intentions of Ukrainian students to become entrepreneurs; to determine whether personal attitudes mediate the relationship between…

Purpose: The paper makes a significant contribution to the accounting education literature by examining the impact of using online meetings with an academic coach on student-perceived learning outcomes, course and instructor evaluations in an online graduate-level accounting course. Design/methodology/approach: A quasi-experimental design is…

Curriculum development has long been regarded as a central pillar in the architecture of educational effectiveness; however, this theme has been largely overlooked in the unique context of foundation years in higher education, with research on transnational programmes in China focusing on the point of view of the foreign institutions. In this…

The purpose of the present study was to examine the effect of implementing the flipped classroom (FC) model on students' learning outcomes in a business etiquette course. Quasi-experimental research was employed and supplemented by a questionnaire and semi-structured interviews. The study participants were 77 students in two classes of a business…

Digital storytelling (DST) is one of the alternative teaching methods and previous research shows its positive impact on students' motivation and learning outcomes, especially in humanities subjects. In vocational subjects such as economics, the effectiveness of this method is questionable. 856 respondents aged 15 to 19 from six business academies…

Purpose: This research aims to focus on analysing the opinion of university students on the effects that agile methodologies are having on their education during this time of pandemic that is affecting the normal functioning of on-site universities. Specifically, the authors intend to analyse the effect that different constructs have on the…

Humor is a serious business. This study explores the perception of students in Thailand on the use of humor in business classrooms indicating that humorous classroom brings about physiological and emotional benefits to students as it relieves tension and stress, makes the classroom atmosphere more comfortable and less intimidating, and facilitates…

A growing body of literature points to the need to rethink the traditional lecture-based teaching methodology. The flipped classroom is a pedagogical model in which students are exposed to new material outside of the classroom via lecture videos, assigned readings, or other online videos or resources while the traditional face-to-face classroom…

The rapid evolution of digital marketing, characterized by the surge in digital channels and data, has amplified the demand for graduates specialized in digital marketing analytics (DMA). Yet, marketing educators contend with insufficient theoretical guidance and practical pedagogical methods in the course design that aligns with industry…

Videos have long been used in the classroom to enhance learning. However, traditional-aged students (ages 18 to 21) have so much interactive video exposure that opportunities to actively engage them with the material continue to exist. There are multiple ways to use video to enhance student learning. Four interactive pedagogical methods of using…

Students experience the research-teaching nexus differently as they progress through their first three years of undergraduate study depending on the discipline. The question is if students, within the same discipline, experience the nexus differently depending on the profile of the institution where they study. The present study explored students'…

Statistics knowledge, literacy, and skills are vital to undergraduates' academic and professional careers. Students' attitudes toward statistics play a vital role in their understanding of the importance of statistics. Therefore, it is important to examine their attitude toward statistics. This study investigated the attitude of 153 business…

Purpose: Incorporating student voice to improve both academic and institutional performances is the contemporary innovative way to enhance and ensure quality in higher education. Higher education organizations are developing a culture and an encouraging environment for the students where they can express their opinions and be an integral part and…