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Bennett, Delancy H. S.; Matos, Geraldo; Andonova, Yana – Marketing Education Review, 2019
Rebranding is a widely utilized practice to change the image of a brand in the minds of the consumer through major or minor changes in both its positioning and aesthetics. Yet, evidence suggests it is not meaningfully covered in many marketing classes. This project provides an innovative, engaging, experiential learning opportunity that can be…
Descriptors: Marketing, Teaching Methods, Team Sports, Merchandise Information
Riedel, Marian; Moll, Rachel – FIRE: Forum for International Research in Education, 2019
Little has been written about "how" or "whether" pre-service teachers construct understandings of good teaching during an international field placement; thus, a need arises to examine these contexts as sites to question, "How do we know what we know?" (Britzman, 2003, p. 58). Based on a qualitative study of six…
Descriptors: Teaching Methods, Teacher Effectiveness, Preservice Teachers, Student Teaching
Calvert, Megan; Sheen, Younghee – Language Teaching Research, 2015
The creation, implementation, and evaluation of language learning tasks remain a challenge for many teachers, especially those with limited experience with using tasks in their teaching. This action-research study reports on one teacher's experience of developing, implementing, critically reflecting on, and modifying a language learning task…
Descriptors: Action Research, Teaching Methods, Task Analysis, Second Language Learning
Down, Lorna – Applied Environmental Education and Communication, 2015
A study of teachers' responses to Education for Sustainable Development (ESD) in a graduate course in Literature and Education for Sustainable Development, at the School of Education, The University of the West Indies, Mona, revealed that ESD can change indifference to the "commons" to one of mindfulness about local and global…
Descriptors: Sustainable Development, Environmental Education, Educational Practices, Teacher Response
Kersaint, Gladis; Ritzhaupt, Albert D.; Liu, Feng – Journal of Computers in Mathematics and Science Teaching, 2014
The purpose of this study is to examine the extent to which teachers of mathematics or science who were engaged in a year-long initiative to help them integrate technological tools were (a) familiar with generic and mathematics- or science-specific technology, (b) comfortable integrating generic and content-specific technology, (c) believe that…
Descriptors: Science Instruction, Mathematics Instruction, Technology Uses in Education, Technology Integration
Woodruff, Elizabeth A.; Sinelnikov, Oleg A. – European Physical Education Review, 2015
While many scholars agree that service learning is beneficial to both the student and the community, the research on service learning in the physical education setting is limited. However, there are courses that can be aligned with the professional preparation needs of students and the broader needs of the community. Drawing on theory which has…
Descriptors: Service Learning, Teaching Methods, Disabilities, Undergraduate Students
Tyminski, Andrew M.; Haltiwanger, Leigh; Zambak, V. Serbay; Horton, Robert; Hedetniemi, Traci – Contemporary Issues in Technology and Teacher Education (CITE Journal), 2013
Over 2 years a small group of middle school mathematics teachers' beliefs, attitudes, and practices were investigated in order to transform their practice to an inquiry-based, technology-rich model. Research has suggested that technology and pedagogical innovations should be introduced together, so that teachers learn mathematics in the way their…
Descriptors: Mathematics Instruction, Mathematics Teachers, Middle School Teachers, Secondary School Mathematics
Duncan Seraphin, Kanesa – School Science and Mathematics, 2010
This article describes the methods and impact of a student-teacher-scientist research partnership on student attitudes. The partnership objective was to teach students about the diverse roles of sharks in the marine environment while personally connecting students with scientific study. Students (N = 229) participated in lessons about shark…
Descriptors: Student Attitudes, Student Surveys, Marine Biology, Scientists